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Five years ago, there were 2.8 million emails sent every second, totaling up to 90 trillion emails a year, according to a study by Inbox Codex. Try to imagine what that number would be today. Email has remained a crucial tool used both personally and by all types of businesses, and has evolved so that […]

We can’t go more than a few months without global social media trendsetter Facebook unrolling something new that has us thinking, “why didn’t we think of that before?” In October, Facebook brought to life Instant Articles, which are both interactive and immersive, allowing users to display articles from select outside sites in the Facebook homepage

The Northern Illinois Franchise Association (NIFA), founded by All Points PR’s executive leadership Jamie and Lauren Izaks alongside friend and colleague Andrew Bleiman, managing attorney with Marks & Klein, one of America’s leading law firms specializing in the franchise industry with a Chicago office, is hosting its Fall Luncheon on Thursday, November 6 at Formento’s

The adage, “preparation is the key to success,” couldn’t be more true than it is for our franchise clients, who never have an interview without media training first. Whether we secure an opportunity for our clients to appear on TV, the radio or in print, we make absolute certain that they are totally prepared to

As the landscape of the franchising industry changes, so do the public relations, social media and content marketing needs of our franchise clients. Every company has its own growth strategy, from international expansion to small, targeted markets. All Points’ client Little Caesars, the fastest-growing national pizza chain in America, has an established presence all over

All Points PR thrives on the outstanding results we obtain on behalf of our franchise clients. Our time and energy are wholly dedicated to engineering new, creative ideas that will land our clients where they deserve to be – in the spotlight! But securing the placement, coordinating the interview and conducting media training are just

As franchise PR professionals, we invest a bulk of each day into building strong relationships with members of the media. We regularly inquire about what our contacts are working on and the topics they are interested in so we, in turn, can, present new, unique and broadly relevant story ideas for their consideration. On any

Live tweeting – the practice of rapidly tweeting a series of tweets, often accompanied with photos, of an event unfolding in real-time – has revealed itself to entertain, embarrass and inform. In a world where nearly everyone is connected through social media, it’s only natural that large, nationally (or internationally) publicized events receive a lot

The Northern Illinois Franchise Association (NIFA), founded by All Points PR’s executive leadership Jamie and Lauren Izaks alongside friend and colleague Andrew Bleiman, managing attorney with Marks & Klein, one of America’s leading law firms focused on the franchise industry with a Chicago office, recently hosted its Summer Luncheon. Sponsored by BDO and held at

In any line of work, especially public relations, nothing is more valuable than time. At All Points PR, whether we are researching reporters, compiling media lists or developing a pitch, we put each and every minute to good use. The way we see it, with more time, we can achieve more on behalf of our