The Point People
Meet Our Team
Positioned at the leading-edge of integrated public relations, our agency’s can-do attitude and curiosity redefines what is possible for our clients’ growth.
Positioned at the leading-edge of integrated public relations, our agency’s can-do attitude and curiosity redefines what is possible for our clients’ growth.
Simply put, Lauren runs All Points PR like a fine-tuned machine. Her savvy business sense combined with stellar organization and planning keep All Points PR’s accounts on track. From conceptualizing and systematizing internal processes to accounting, HR, hiring, technology and training, Lauren does it all with grace, understanding and attention to detail. She is the visionary behind the company’s sustained growth, creating pathways for new agency services and departments, while also building out strategic recruitment plans to fill newly formed positions with top talent.
Plus, Lauren has been the driving force behind some of All Points PR’s most substantive work, including launching the Positive Impact program that includes quarterly volunteering and service events for agency team members to contribute to the Chicagoland community together.
A graduate of Indiana University, Lauren holds a bachelor’s degree in education as well as a post-graduate Master’s degree in communication sciences and disorders from Northwestern University. Lauren has since begun an additional Master’s degree and earned a leadership certification through Northwestern University.
Lauren honed her skill set as an educator in the Chicago Public Schools system as well as at one of the city’s most prominent private schools. She demonstrates her dedication to giving back as a philanthropist by volunteering at her children’s school and with the Alzheimer’s Association. She also organizes multiple book clubs, including one for the All Points Public Relations team members.
Lauren is married to Jamie and together they have two children, several pet fish, chickens and three dogs — Cubby, Ivy and Wrigley. As a family, they enjoy outdoor activities, attending the theater and cheering on the Cubbies. Lauren is an avid fan of technology, the news, running and gardening.
Among company heads in the entrepreneurial and franchise-focused PR realm, Jamie Izaks possesses a combination of credentials rarely found in others. His professional experience spans nearly 25 years, including executive level management at the leading national public relations agency serving the franchise industry prior to launching All Points PR. Previously, Jamie was the public relations manager for Chicago-based Hyatt Hotels Corporation, working at the company’s global headquarters. Earlier in his career, he earned his stripes in the news industry as an anchor, reporter and producer at various NBC, ABC, FOX and FOX SportsNet network affiliates throughout the United States.
There are countless reasons why I chose to work at the agency. I love the variety of brands we get to work with. Everything from fast-casual restaurants to automotive repair, I get to design for a wide range of concepts. I also enjoy the fast-paced energy in the office. There’s never a dull moment at All Points, plus I am the Inbox 0 King! Having a clean and organized inbox frees up so much time and energy for me to think more creatively and focus on my main priorities for the day. A tidy inbox also helps ensure that client needs are met and no plates are dropped.
I chose to go into PR because I’m drawn to the impact of shaping and sharing meaningful stories. I love representing something bigger than myself and helping brands connect authentically with their communities. Working with local owners and bringing their stories to life is especially meaningful because it highlights the people behind the business.
I genuinely find excitement in almost everything I do. I’m naturally outgoing, love collaborating with others, and enjoy building meaningful connections. I’m also endlessly curious and believe there’s always something new to learn, whether it’s from a new experience, a teammate, or a creative challenge.
I believe two things that make me unique are my people skills and my emotional intelligence. Being able to understand people’s feelings and empathize with them is a quality that not a lot of people have. I believe this is a trait that is applicable to not only our work life but everyday living. It can also strengthen relationships and build longer-lasting bonds.
When I am learning, there is never a moment where I stop wanting to learn more. I find excitement in digging deeper and teaching myself every useless, random detail of any subject. The best part about curiosity is that there is never a shortage of topics to dive into. Oh, also, the fact that my name is Charlie Brown.
I think I have a unique perspective and understanding of people, whether that be teammates, clients or consumers, in general, because of my background in psychology. I have always enjoyed learning about the different ways that we interact with others and the world around us. It helps me to recognize the best way to work with others, which is a skill we use a lot in PR. I’m really proud of my ability to stay calm under pressure. It definitely comes in handy in PR when it comes to evaluating crisis situations and meeting tight deadlines. I hope to continue to always be a rock for my teammates in their times of need!
Seeking a change in my career, the fast-paced, creative field of public relations intrigued me! It’s a great fit since my greatest strength is adaptability. I excel at thinking on my feet and finding the best solutions for problems as they arise.
I chose to go into PR because I have a passion for building meaningful relationships and connecting with others. My ability to empathize with the people around me makes me unique and helps me build these relationships.
With a passion for blending creativity and analytical thinking, I thrive in roles where I can put my writing skills to great use. I love listening, building strong relationships, and crafting solutions that drive results.
Living with the Izaks, I’ve grown up eating, sleeping, playing and barking fur-ranchising. With a talent for sniffing out a great pitch and posing for the All Points Public Relations social media pup-arazzi, I work like a dog every day. My biggest strength is helping the team keep a pawsitive attitude.
I’m someone who’s always eager to raise my hand and get involved. If there’s an opportunity to learn something new or create a win, whether for a client or personally, I want to be in the middle of it.
This is why advancing in my career as a senior team member and leading the Content Department has been incredibly rewarding. Content marketing has evolved so much over the years, and there are always new opportunities to innovate, especially within franchising, as we continue strengthening and refining our strategy.
I am an experienced design professional with a strong foundation in visual storytelling, branding and creative strategy. Whether it involves graphic design, campaign development, content creation or brand identity—I am driven by a passion for crafting compelling narratives that resonate. When I’m not working, you’ll likely find me in a movie theater catching the most recent releases!
The most adventurous thing I have done is travel to Spain with my Strategic Communications Master’s program and collaborate with Spanish PR students. As a group, we were given the opportunity to build connections with agencies in Madrid and Seville as well as individuals working in global communications.
My greatest strength is my flexibility. I love challenging myself to write everything from long-form articles to quippy social media captions. My capacity (and enthusiasm) to pivot from one style of writing to the next sets me apart. Additionally, I’m full of fun facts about Martha Stewart, and she was my inspiration for going into media. I wrote my senior thesis on her in college, and I’m completely fascinated by her media empire and business savvy.
I’ve always been drawn to the intersection of storytelling and strategy. PR gives me the opportunity to pair strong communication with real business impact. I’m naturally wired to read the room, anticipate what’s coming next, and prepare our team members and clients accordingly. I love working alongside our Pods to align on clear objectives and execute in a way that truly moves the needle, particularly when it comes to franchise development and franchise sales support. In every client relationship, I try to put myself in their shoes — thinking a step ahead so we’re not reacting, but proactively bringing solutions and driving results.
One of my greatest strengths is that I am a great listener! As the oldest sibling in my family, I believe I had to gain this trait when comes to listening to arguments between my brother and sister. I also love long conversations with my friends.
My greatest strength is my ability to relate to people on a personal level. I have a variety of hobbies/interests, and I can talk all about anything–from Chicago sports to the latest Bravo reality show drama and more. I’ve always been intrigued by the psychology behind what makes someone engage with one marketing piece versus another. I also love adapting the client’s voice to my writing and communicating the message that they want to promote.
My greatest strength is my positive attitude. I make it a goal each day to be a light in someone’s life, even if that means simply putting a smile on their face. I also pride myself on my ability to connect with anyone I meet. I’m a firm believer that everyone has a story to tell, and I enjoy helping others share their stories through this career. I also love that I have the freedom to be creative and punny! Most of all, I enjoy the opportunity it provides to meet people and build long-lasting relationships.
I have a knack for creative outlets and have picked up guitar, photography, design, sculpting, painting, and illustration, along with the skills I use every day with All Points! My biggest strength is my ability to try new perspectives for thinking and designing.
What makes me unique is my mix of creativity, adaptability, and my constant drive to grow. With degrees in both Graphic Design and Digital Storytelling, I bring a well-rounded perspective, blending design with communication to create meaningful, impactful work. I love a challenge and am always looking for new ways to push my creativity further. The fast-paced, ever-evolving nature of PR keeps me engaged, while the opportunity to shape brand perceptions and build meaningful relationships makes the work incredibly rewarding.
What makes me unique is that I’ve been in our team members’ shoes. I started my career at All Points on the PR side, worked directly with clients, managed accounts, and felt the same pressures and challenges our teams face every day. That experience allows me to advocate for our people in a very real way, because I understand what they need to do their jobs well.
In my current role, I’m able to bridge the gap between day-to-day client work and agency operations. I can look at systems, processes, and expectations through the lens of someone who’s actually lived them, which helps me support our team more thoughtfully and make decisions that are practical, empathetic, and rooted in real experience.
There’s a shared mindset across the team of always wanting to improve—improve how we work, how we support one another, and how we show up for our clients. Being part of building that culture and helping create an environment where both our people and our agency can continue to grow is something I’m really proud of.
With a mentor like Cubby, I’ve always put the right paw forward in my public relations career, living up to my pet-tential from day one. I have a fur-rociously persistent approach to pitching and great instincts that always lead me to bark up the right trees. I’ve also dabbled in the creative, digital and content departments, drafting fetching copy and graphics.
I love telling stories and at the heart of public relations is storytelling. I find it really interesting to dive deep into a company and understand every element that makes it unique, then translate its mission.
My greatest strength is capturing the personality behind a brand and translating it into a voice that feels real and consistent. I enjoy immersing myself in what makes each brand distinct, then shaping messaging that sounds like it could only come from them. Maintaining that authenticity across everything I write is something I take a lot of pride in.
After a year long website overhaul project for Save A Lot, from ideation to writing to designing to launching, seeing the live website was such a moment of professional joy and accomplishment. The client was pleased with my work and I was able to enhance trust between myself and them, which only strengthened our client-agency partnership.
I’ve always been an English and Reading person rather than Math and Science, so I knew that I wanted to do something that involved writing. I knew that working in PR would give me the chance to become more articulate in the way I communicate, and it also lets me be a bit creative and teaches me to think outside the box. I’m really self-reflective and I do my best not to sweat the small stuff.
What makes me unique is the perspective I bring to communication because of my relationship with my non-verbal twin sister, who has autism. Over time, I have developed a deep understanding of non-verbal communication, honing my ability to interpret gestures, expressions and sounds. This skill shapes the way I engage and connect with others, allowing me to communicate effectively beyond words.
My greatest strength is my determination! I am a great problem solver and never back down from a challenge. I’m known for setting goals and stopping at nothing to achieve them, from trying to get straight A’s when I was in school to teaching myself how to do the splits.
Persistence and confidence really are everything. I’ve learned that you don’t have to know everything, but you do have to show up prepared, trust your instincts, and keep going. Sometimes it’s “fake it till you make it,” but more often it’s believing in your work until other people do too. I’m really proud of the Crain’s Chicago Business piece for Buona. It came from months of consistent pitching and following up. It wasn’t an overnight win; it was the result of staying steady, believing in the story, and not letting it drop. That moment reinforced for me that persistence really does pay off.
One of my greatest strengths is my ability to multi-task. In PR, priorities and deliverables are often evolving and shifting, so multi-tasking, and remaining organized while doing so, is essential to effectively accomplish the tasks at hand. Pursuing a career in PR also allowed me to combine my relationship-building skills, passion for writing and strong interest in media trends.
I’ve always loved to write, and PR gives me the chance to turn that passion into storytelling that connects with people. Pairing that with my organizational mindset made this field a natural fit. I enjoy bringing clarity to ideas, shaping narratives, and finding the details that make a story meaningful. Even outside of work, I’m drawn to a good story, whether it’s a brand’s journey or a Chicago Bears season that gives fans something to talk about.
I’m someone who values meaningful connections and takes the time to understand the people and ideas behind every story. I’ve always been fascinated by how meaningful stories shape the way people connect with brands and organizations. PR allows me to help bring those stories to life thoughtfully and authentically while collaborating with a wide variety of people and industries. I was drawn to the field’s fast-paced nature and the fact that no two days are ever the same.
I was drawn to PR because of the fast-paced environment that keeps you on your toes. There’s always something new to learn and endless opportunities to be creative and build relationships. One of my greatest strengths is that I’m quick to understand new concepts and skills. I love being taught new ideas that I can absorb and apply to my work moving forward.
My greatest strength is bringing a positive, personable approach to everything I do. When connecting with clients and supporting their brands, I believe it’s essential to show up with a can-do attitude, a collaborative mindset, and a genuine investment in their goals. I take pride in being someone clients can rely on, whether it’s navigating challenges, adapting to evolving priorities, or championing their story with enthusiasm and care.
I am deeply inspired by people, community, and experiences. I love to bring intuition to my work to blend operational precision, anticipatory service, and a holistically designed experience. I am grateful and proud that my passions are my work; hospitality, travel, and events.
I genuinely love creating things. It really is exciting for me to make something from scratch, whether it’s design or writing a variety of content I can learn from. That love makes it continue to be fun to do my job, even if I’m feeling stuck on something. I chose PR, specifically All Points, because I wanted to work on a lot of different kinds of projects and mediums, not just the same thing every day. I value the variety of content I can learn about and produce in PR that I wouldn’t be able to in other industries.
My greatest strength is being adaptable. I tend to not stay in one crowd, meaning I have many different interests or could become interested in new things right away so I tend to make new friends easily and adapt to many different environments.
What makes me unique is my positive attitude and confidence, which I displayed when I moved to Ireland to work as an Au Pair. My greatest strength lies in my ability to make people smile.
One of the most unique things about me is my drive to try new things and never settle. Whether I’m working on a big design project or creating my grandma’s 80th birthday cake, I put 110% into everything I do. When working on designs, I look at the viewer’s relationship and how I can make their interaction with my work as enjoyable as possible. While making designs look good is requirement, I feel that focusing on the human aspect is more important.
I’ve always been fascinated with the media and have a passion for helping people’s voices be heard. Being a people person is my biggest strength! I love making new connections and building genuine relationships with everyone I meet. My culture and my ability to see from different perspectives is a huge benefit to me.
My greatest strength is adapting to wherever life takes me. From growing up in Wisconsin, to attending a Big Ten university, to moving to Chicago and living in one of the biggest cities in the country, I aspire to learn as much as I can every step of the way. I find value in connecting with everyone I meet and work with on a personal level to become the most well rounded individual I can be.
I chose PR because I love to help clients connect with others and provide them with experiences that they are passionate about. I also love how many different types of tasks I get to do day-to-day. My greatest strength is my attention to detail and determination to do my work the right way. I love to be organized because it keeps my mind clear, and I don’t get overwhelmed easily.
I chose to go into PR because of the relevance of relationship building within the profession. Relationships are the anchor to success and creating bonds with others is unique and honorable. Being able to be who you are within your professional career is something that I value, and PR is a career that enables me to do so. I wouldn’t want to be doing anything else. I have an empathetic sense that allows me to constantly put myself in other people’s shoes to resonate with what they’re going through. I always want to be a person I would want to go to if I was ever struggling, and I try harder each day to be able to be a solid rock for anyone who is going through any hardship.
As someone who believes in the power of storytelling, I am drawn to the idea of creating visuals and content that help brands connect with audiences in meaningful ways. To me, PR is the perfect blend of creativity, strategy, and relationship-building. I get excited by the idea of shaping how people experience and connect with brands. Passion and excitement are qualities you just can’t teach. I thrive on discovering new opportunities and turning challenges into exciting experiences, bringing a unique energy to everything I do!
I chose PR because I wanted to work with unique clients and help them build and grow, through creative and digital marketing. I’ve always been a creative person since I was little. To this day, I still do arts and crafts, photography, and painting. I’m a huge fan of color and love to play around with patterns.
Building and maintaining relationships has always come naturally to me, whether it’s with friends, family, or colleagues. I’m excited to bring that passion to my work, where I help companies connect meaningfully with their audiences. I believe trust is the foundation of any successful relationship, especially when it comes to choosing a product or service. My goal is to make sure everyone I work with knows they’re in good hands, backed by a commitment to transparency, reliability, and genuine care.
I chose to pursue PR because I love the creativity of the industry, meeting new people, and building meaningful relationships. It’s fast-paced, ever-changing nature is so exciting and leaves lots of opportunities to grow and challenge myself.
I’m a people person through and through! Open-minded and curious, I love meeting new people and learning from their unique perspectives. This passion for connection makes me a collaborative and reliable team member. I chose a career—in PR because it lets me do what I love most—building meaningful relationships and sharing impactful stories. I’m especially passionate about helping brands find their voice and connecting their story with the right audience.
From generating paw-sitive media coverage to chasing leads (and my own tail), I’m living up to my name and hitting it out of the park. With an extensive background in puppy relations, I’m a natural-born leader, approaching every project with paws-itivity. Whether I’m sniffing out new pitching angles or barking at reporters, my persistence never stops retrieving results.
The most adventurous thing I’ve done was moving to London for a summer. I worked at a talent agency and had the opportunity to travel throughout England and the UK. I met so many amazing people through the experience and I love having friends all over the world!
