Blog

Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.

Northern Illinois Franchise Association Looks Back at 2015 & Ahead to 2016

The Northern Illinois Franchise Association (NIFA), founded by All Points PR’s executive leadership Jamie and Lauren Izaks with friend and colleague Andrew Bleiman, managing attorney with Marks & Klein, one of America’s leading law firms focused on the franchising industry with a Chicago office, has had an exciting year. Beginning with the Winter Luncheon in … Read more

NIFA Fall Luncheon Celebrates Veterans in Franchising

The Northern Illinois Franchise Association (NIFA), founded by All Points PR’s executive leadership Jamie and Lauren Izaks alongside friend and colleague Andrew Bleiman, managing attorney with Marks & Klein, one of America’s leading law firms focused on the franchise industry with a Chicago office, recently hosted its Fall Luncheon Nov. 5. Sponsored by Patriot Software … Read more

Allyson Otey Offers Tips on How to Keep an Organized Inbox

Five years ago, there were 2.8 million emails sent every second, totaling up to 90 trillion emails a year, according to a study by Inbox Codex. Try to imagine what that number would be today. Email has remained a crucial tool used both personally and by all types of businesses, and has evolved so that … Read more

What can we learn from Facebook’s new Instant Articles?

We can’t go more than a few months without global social media trendsetter Facebook unrolling something new that has us thinking, “why didn’t we think of that before?” In October, Facebook brought to life Instant Articles, which are both interactive and immersive, allowing users to display articles from select outside sites in the Facebook homepage … Read more

NIFA Hosts Fall Luncheon Nov. 5

The Northern Illinois Franchise Association (NIFA), founded by All Points PR’s executive leadership Jamie and Lauren Izaks alongside friend and colleague Andrew Bleiman, managing attorney with Marks & Klein, one of America’s leading law firms specializing in the franchise industry with a Chicago office, is hosting its Fall Luncheon on Thursday, November 6 at Formento’s … Read more

All Points PR Delivers Strategic Market Results, Drives Franchise Leads

As the landscape of the franchising industry changes, so do the public relations, social media and content marketing needs of our franchise clients. Every company has its own growth strategy, from international expansion to small, targeted markets. All Points’ client Little Caesars, the fastest-growing national pizza chain in America, has an established presence all over … Read more