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NIFA Q1 Recap: Franchise Growth Reimagined

On Thursday, March 4, the Northern Illinois Franchise Association (NIFA) hosted its Q1 virtual event, “Franchise Growth Reimagined.” It was an informative event, centered on a variety of topics including refranchising, finding capital, reimaging and real estate opportunities. We’d like to thank all those who could attend for their thoughtful participation. The event kicked off … Continued

APPR Seminar: The Guide to UTM Codes

The All Points PR team held our monthly seminar, hosted by digital marketing lead Katie Rada, on integrating UTM codes into our social and content tactics. Katie is one of our expert sources of all things analytics and will be leading the charge with transitioning clients over to this tactic. Hear more from Katie about … Continued

President’s Point: How to Get the Most Out of Virtual Conferences

With conferences shifting to a virtual format, there are new ways to branch out and connect with industry leaders from across the country. Of course, attending a conference from your couch is much different than a large conference hall surrounded by your peers. But that doesn’t mean they’re any less valuable. Here are 5 ways … Continued

3 Learnings from PR in an Election Year

An election year always serves as a great opportunity for the public relations industry to learn and grow. Considering that 2020 was an election year unlike any other, it’s especially important for PR professionals to take some time to reflect on the timeframe and refine approaches. Here are three big takeaways to consider during an … Continued

COO’s Corner: How to Start the New Year Successfully

The new year is finally upon us, and as I’m sure many of you would agree, it couldn’t have come soon enough. 2020 was a unique time to say the least, and with more promising days now in sight, there’s never been a better time to ensure you’re feeling fresh, focused and ready to take … Continued

All Points Partners with Kidz Express for Q4 Positive Impact Program

The All Points PR team is back with another activity booklet for our Q4 Positive Impact program! This time around, the team is partnering with Kidz Express, an education, mentorship and youth employment organization in Chicago’s South Austin neighborhood, to create a branded activity booklet. The winner of our second annual PRo Community Project, the … Continued