The All Points PR team held our monthly seminar, hosted by digital marketing lead Katie Rada, on integrating UTM codes into our social and content tactics. Katie is one of our expert sources of all things analytics and will be leading the charge with transitioning clients over to this tactic. Hear more from Katie about … Continued
With conferences shifting to a virtual format, there are new ways to branch out and connect with industry leaders from across the country. Of course, attending a conference from your couch is much different than a large conference hall surrounded by your peers. But that doesn’t mean they’re any less valuable. Here are 5 ways … Continued
The All Points PR team kicked off the new year with our January seminar discussing clear processes and systems to set us up for success. This topic truly excites Senior Director Bailey Hewitt and COO & Executive Vice President Lauren Izaks, who led the charge. Both Lauren and Bailey highlighted how these organizational changes allow … Continued
An election year always serves as a great opportunity for the public relations industry to learn and grow. Considering that 2020 was an election year unlike any other, it’s especially important for PR professionals to take some time to reflect on the timeframe and refine approaches. Here are three big takeaways to consider during an … Continued
Resolution season is well underway. After the year we’ve all had, our goals and areas of focus may be a little different in 2021. Here are five suggested resolutions for those in leadership positions to keep in mind as we all prepare for a successful year ahead! Establish a mentorship program Did you know that … Continued
On Friday, December 18, the All Points PR team gathered virtually over Zoom for our annual holiday party. The festivities kicked off with an end-of-year highlights video put together by COO & Executive Vice President Lauren Izaks. From the International Franchise Association (IFA) Convention in February to virtual happy hours, “twin day” and office game … Continued
The new year is finally upon us, and as I’m sure many of you would agree, it couldn’t have come soon enough. 2020 was a unique time to say the least, and with more promising days now in sight, there’s never been a better time to ensure you’re feeling fresh, focused and ready to take … Continued
The All Points PR team is back with another activity booklet for our Q4 Positive Impact program! This time around, the team is partnering with Kidz Express, an education, mentorship and youth employment organization in Chicago’s South Austin neighborhood, to create a branded activity booklet. The winner of our second annual PRo Community Project, the … Continued
The turn of the year is almost here, which means that the IFA Annual Convention is just around the corner! Many will be at the convention looking for ways to amplify their franchise sales, revenues and brand awareness. All Points PR will be there with fresh ideas on how to maximize trending PR and social … Continued
The All Points PR team is constantly looking for new ways to stay on the forefront of the industry and explore today’s latest and most pressing topics in public relations, social media and content marketing. Director Gillian Losh and Public Relations Associate Alex Sanchez recently attended the Public Relations Society of America 2019 International Conference … Continued