Blog

Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.

All Points Team Shares 2018 Resolutions

As natural goal-setters, the All Points team always looks for ways to improve both personally and professionally. As the new year begins, we’re thinking about what lies ahead. Check out our team’s resolutions for 2018. Bailey: …to cook, and to read more books. Jessica:… to continue to grow myself as a professional through classes and … Read more

All Points Celebrates a Year of Positive Impact

Driven by our core values, All Points strives to positively impact the communities in which we live and work through our philanthropic and volunteer efforts. We are passionate about our commitment to corporate social responsibility and making a positive impact on meaningful social, community and environmental organizations. Through our Positive Impact program, which compromises quarterly … Read more

All Points PR Looks Ahead to 2018

As the year comes to a close, the All Points team gathered for one final 2017 team seminar to reflect on our growth as an agency and individuals in the past year, as well as to look ahead to exciting new things in 2018. Our team seminar was hosted by Lauren Izaks who shared a … Read more

NIFA Hosts Fall Luncheon at Google Headquarters

The Northern Illinois Franchise Association (NIFA), founded by All Points PR executive team Jamie and Lauren Izaks as well as friend and Marks & Klein lawyer Andrew Bleiman, hosts quarterly events, continuing its work of education the Chicagoland’s franchise community about the most pressing franchise-related topics of the day. 2017 was a strong year for … Read more

All Points Team Shares What We’re Thankful For

It’s that time of year again, and the All Points team is taking a moment to reflect on the many things about which we are thankful. From personal to professional, we have a lot to give thanks for!  Joey: I’m thankful for my close-knit family, longstanding friendships, and fun, collaborative work environment. (Plus, puppy cuddles!) … Read more

All Points PR Associate Lauren Baca Shares Lead Ad Primer

  One of the most essential components to the All Points PR employee experience is our commitment to ongoing learning and education. To that point, PR Associate Lauren Baca recently took it upon herself to learn the ins and outs of LinkedIn lead generation ads and educated the team during the monthly seminar. Lauren, while … Read more

Watch All Points PR President Jamie Izaks Explain the Importance of a Social Media Influencer Strategy

Social media influencers are increasingly becoming an important component of the public relations mix. As influential “everyday” citizens, they lend a voice of credibility to your brand while showing off your product or service in a favorable light. Plus, they create content that can be repurposed many times over. All Points PR President Jamie Izaks … Read more

Jamie Izaks Featured on Social Geek Radio

We’re proud to say that many franchise and public relations publications consider All Points a resource and expert source on the franchising, PR, writing, editing and social media topics of the day. To this point, we at All Points want to share some secured publicity of our own. All Points PR President Jamie Izaks was … Read more

All Points PR Associate Joey Jiracek Inspires Team to Think Creatively

The All Points PR team recently had a burst of creativity at the monthly team seminar, facilitated by PR Associate Joey Jiracek. Joey’s presentation focused on harnessing the creativity within us all. As PR professionals, we are skilled in creative areas from writing and pitch development to communication strategy and team building. As a team, … Read more