Positive Impact

Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.

COO Corner: Navigating Global Events with Purpose

In years past, our country – and the world – have faced a relentless stream of issues, from racial justice and women’s rights to COVID-19, Russia’s invasion of Ukraine, and terrorism in Israel. As a business owner, I\’ve often found myself navigating my emotions and personal connection to these global events while working to uphold … Read more

Letters for Our Elders: All Points PR Brings Smiles to Seniors for Positive Impact

Our elders hold a special place in our hearts. Whether it’s a grandparent, teacher, or neighbor, these individuals have influenced us in one way or another. Sadly, there are many seniors that feel isolated and alone, especially given the lack of socialization with the pandemic. As part of our agency’s mission to make a positive … Read more

Good News Partners: All Points PR Builds Up Community for Positive Impact

In continuing our agency’s mission to make a positive impact on the communities where we live and work, our team assisted Good News Partners in remodeling tasks for their facilities as part of our Q3 Positive Impact event. Good News Partners is a non-profit organization committed to ending homelessness in Chicago. As the #1 champion … Read more

Lambs Farm: All Points PR Gets Their Hands Dirty for Positive Impact Program

For our agency’s first in-person Positive Impact of the year, we got our hands dirty, beautifying the grounds of Lambs Farm. Our lead Office Manager Katie Lenninger spearheaded the project, connecting us with an organization that makes a positive impact in the lives of those with developmental disabilities. In this labor of love, the APPR … Read more

The All Points PR Team Writes Letters to Healthcare Workers and COVID-19 Patients

While we remain socially distant in the All Points office, we stand together in our mission to support our community through our quarterly Positive Impact program. Our Lead Office Manager Kate Leve spearheaded the project, connecting us with an organization that allowed us to make a positive impact on healthcare heroes and COVID-19 patients. Due to … Read more

All Points Matches Holiday Gift Exchange Purchases to Benefit Local Food Pantry

On Friday, December 18, the All Points PR team gathered virtually over Zoom for our annual holiday party. The festivities kicked off with an end-of-year highlights video put together by COO & Executive Vice President Lauren Izaks. From the International Franchise Association (IFA) Convention in February to virtual happy hours, “twin day” and office game … Read more

All Points Partners with Kidz Express for Q4 Positive Impact Program

The All Points PR team is back with another activity booklet for our Q4 Positive Impact program! This time around, the team is partnering with Kidz Express, an education, mentorship and youth employment organization in Chicago’s South Austin neighborhood, to create a branded activity booklet. The winner of our second annual PRo Community Project, the … Read more

COO’s Corner: Reflecting on This Year’s PRo Community Project

This past spring, the All Points PR team proudly launched The PRo Community Project. Through this exciting initiative, we set on a journey to partner with a Chicagoland nonprofit and offer free public relations services centered on an upcoming event, as well as volunteer support with a special Positive Impact program. The All Points team … Read more