Blog

In our recent June seminar, the All Points team was treated to a two-part presentation from Creative and Digital Account lead Barbara Krygowska, Public Relations Account Lead JoeyLauren Jiracek, and Public Relations Associates Alexandra Hopkins and Alejandra Sanchez. Our monthly seminars serve to promote ongoing education and refinement of skills, motivating and inspiring our employees […]

3 Ways to Heat Up Your Growth Strategy By Jamie Izaks Things are starting to heat up as we enter the summer months, and I’m not just talking about the temperature! Now is the time when interest in franchising sizzles with candidate research and due diligence as they find more time on their hands to

The Northern Illinois Franchise Association (NIFA), co-founded by Andrew Bleiman, Jamie and Lauren Izaks, recently hosted its 2019 June Event at Hotel Zachary in the Alma Room, situated across from Wrigley Field in Chicago. With almost 90 guests in attendance, the June Event featured a spirited discussion and panel, “An Inside Look at Private Equity

Time reported in 2015 that the average attention span of a human is eight seconds, according to a study from Microsoft Corp. This is one second less than the average attention span of a goldfish, and four seconds down from the average human attention span in 2000. Simply put, humans are easily distracted. In fact,

From public relations professionals to content marketers and creative and digital mavens, the All Points PR team incorporates a diverse set of talented individuals to achieve our integrated approach. This approach calls for constant collaboration and creativity across the team to deliver powerful results. Content Marketing Associates Meredith Beirne and Amanda Goecke recently led the

At All Points, our employees are encouraged to carry themselves with compassion and philanthropy, which are a part of our core values. We are passionate about our commitment to corporate social responsibility, our focus on people and making a meaningful impact on community organizations that do good for others, as reflected by our quarterly Positive

Influencers, such James Charles, Kayla Itsines and Joanna Gaines, have taken the social media world by storm in recent years, commanding marketing strategies and ad spend through big brands and public relations agencies galore. In fact, Business Insider reports that influencer marketing ad spend is expected to reach between $5 and $10 billion by 2022.

In the world of public relations, it’s not just about having the best pitch – it’s also about how and when you’re following up on it. The All Points PR team recently enjoyed a “pitch perfect” seminar held by Senior Account Lead Gautier Lemyze-Young, who shared some great tips on best practices for pitches and

Spring is officially in full swing, which means that in just a few weeks, newly-minted graduates will begin their journeys into the working world. For those who will take their first steps along the PR path, I’d like to share a few things to take into consideration that will help you make a strong entrance

The Northern Illinois Franchise Association (NIFA), co-founded by Jamie and Lauren Izaks and Andrew Bleiman, recently hosted its 2019 March Luncheon at LUXBAR in Chicago. The Luncheon allows NIFA to continue its work educating the Chicagoland community about the most pressing franchise-related topics of the day. With nearly 50 guests in attendance, the March Luncheon