Blog

All Points Team Gives Back with Positive Impact

“Driven by our core values, All Points strives to positively impact the communities in which we live and work through our philanthropic and volunteer efforts. We are passionate about our commitment to corporate social responsibility and making a positive impact on meaningful social, community and environmental organizations.” This is the mission statement for All Points’ […]

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Senior Content Marketing Lead Amy Lecza Gives Instagram and Twitter Tips

During the January seminar, All Points PR Senior Content Marketing Lead Amy Lecza shared some pro tips for increased engagement on Instagram and Twitter to help brands increase their interaction. Amy’s presentation was centered on visibility – ensuring that all posts are easily searchable through relevant and popular hashtags as well as making sure that

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Account Lead Callie Forkenbrock Shares Lessons from IFEC

For the December seminar, All Points PR Account Lead Callie Forkenbrock shared the lessons she learned from October’s International Foodservice Editorial Council (IFEC) convention, held in Minneapolis. Callie brought back lots of great information that was helpful for the team, specifically about the importance of fearless networking, storytelling and food trends. Callie met with more

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NIFA Welcomes Dynamic Smoke’s Poutinerie CEO to December Luncheon

The Northern Illinois Franchise Association (NIFA) recently hosted its December Luncheon in Chicago, continuing its work educating the Chicagoland community about the most pressing franchise-related topics of the day. Attendees were entertained and educated by Smoke’s Poutinerie CEO (chief entertainment officer) Ryan Smolkin. His thoroughly engaging and dynamic presentation discussed how a strong brand identity

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