All Points Team Hits Vegas for IFA Convention
In what most in the franchising industry consider to be the most exciting few days of the year, several members of the All Points team headed for Vegas to participate in round table discussions, educational seminars and plenty of networking time with current and future franchise clients.
In addition to these enriching components, All Points President Jamie Izaks graduated from the Institute of Certified Franchise Executives program through the IFA, which certifies the highest standards of quality training and franchise education. Congratulations, Jamie!
Let’s hear from the All Points delegation what their favorite part of the convention was!
Mackenzie: IFA was filled with so much energy and it was contagious! It was great to learn about all facets of the industry and share with others the valuable role PR plays in building trust and awareness of emerging brands.
Liz: My favorite part of this year’s IFA convention was the positivity — people were open to chatting with others and looking to learn bits of information to take back with them. There was such a willingness to share industry knowledge and help others; very exciting!
Stephanie: I loved learning more about the franchising industry and different ways that we can advance our agency and our help our clients increase their brand awareness.
Bailey: I really enjoyed getting to meet, talk and share ideas with executives from a variety of franchises. During the roundtables, it was interesting to hear the hurdles brands have faced and the role marketing and public relations support have played in solving the problem. I’m looking forward to taking learnings from the convention and applying them to my work.
Jamie: It was great to see our clients face-to-face, learn more about franchising and marketing, listen to inspiring speeches (especially Tim Ferriss’!) and see All Points’ significant presence at the convention, including the beautifully branded tower.
Check out the All Points Facebook page for more photos of the convention.