Blog

Watch All Points PR President Jamie Izaks Explain the Importance of a Social Media Influencer Strategy

Social media influencers are increasingly becoming an important component of the public relations mix. As influential “everyday” citizens, they lend a voice of credibility to your brand while showing off your product or service in a favorable light. Plus, they create content that can be repurposed many times over. All Points PR President Jamie Izaks

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All Points PR Associate Joey Jiracek Inspires Team to Think Creatively

The All Points PR team recently had a burst of creativity at the monthly team seminar, facilitated by PR Associate Joey Jiracek. Joey’s presentation focused on harnessing the creativity within us all. As PR professionals, we are skilled in creative areas from writing and pitch development to communication strategy and team building. As a team,

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All Points Makes Positive Impact in Chicago

At All Points, we’re passionate about social responsibility and are committed to building meaningful relationships with local social, community and environmental organizations. Through our Positive Impact program, which compromises quarterly volunteer initiatives, we’re able to engage philanthropically with Chicagoland groups that rely on outside support to make a significant difference on others’ lives. A few

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The Difference Between Proactive and Reactive Messaging for a Social Media Crisis

It’s every company’s worst nightmare – your business is in the news, and not for something good. Maybe it’s the departure of a high-profile executive, an accusation of racism, sexism or homophobia or simply a misunderstanding that escalated quickly. The public eye can turn on you in a flash, and it’s important to have a

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Members of All Points PR’s Senior Team Share Learnings from Recent Conferences

As ongoing learning and education is central to the All Points PR mission and values, our team members often attend conferences focused on different facts of the public relations, marketing, social media and franchising mix in order to both grown their own skill sets and to bring key learnings back to benefit the entire team.

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