Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.
All Points PR secured a feature story on behalf of two Atlanta-based entrepreneurial couples. The article focuses on how husband/wife franchisee teams can overcome the challenges of transitioning from life partners to business partners. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Atlanta-Journal-Constitution-February-10-2014.pdf
All Points PR secured a profile article for a mobile shaved ice truck owner and operator in Bayou, Virginia. The story includes an overview of the owner\’s military experience, his involvement in \”Run for the Wall\” and his commitment to giving back to the community through his newly launched shaved ice business. http://allpointspr.com/wordpress/wp-content/uploads/2013/12/Dwayne-‘Cajun’-Guidry-attracts-attention-in-his-ice-truck-and-during-‘Run-For-The-Wall’.pdf
All Points PR earns its clients top exposure, including this online article for a national magazine. The article positions All Points PR\’s young, growing franchise client in a recipe sharing piece, which also links back to the client\’s website and gives a very positive review of the client\’s ice cream product. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Working-Mother-July-2013.pdf
All Points secured a spot in Los Angeles on a morning news show for a Southern California hair salon client. The coverage consisted of a prominent placement for the salon\’s ultimate father\’s day makeover campaign in which stylists treated three dads to a complete grooming and styling package. This placement garnered a great amount of publicity for … Read more
All Points PR secured a two-page profile story on behalf of a home care client, which spotlighted the company\’s founder, the brand\’s planned franchise growth and its key differentiators in the crowded home health care sector. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Atlanta_Business_Chronicle_-_April_20-26_2012.pdf
All Points PR helps raise awareness for new store openings by securing profile pieces in major media outlets. The article highlighted here spotlights a franchisees successful entrepreneurial career history, positioning him as a business expert.
All Points PR focuses on positioning clients as top industry experts. An All Points PR client joined several other industry insiders to comment on timely home owner topics. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Home_Energy_-_April_18_2012.pdf
All Points PR secured an article with the Austin American Statesmen that outlined the planned franchise growth for a childcare center in Austin. The article mentioned the informational meeting the company was holding for interested franchisees in the area. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Austin_American_Statesmen_April_18_2012_-_PDF.pdf
