Blog

Social media influencers are increasingly becoming an important component of the public relations mix. As influential “everyday” citizens, they lend a voice of credibility to your brand while showing off your product or service in a favorable light. Plus, they create content that can be repurposed many times over. All Points PR President Jamie Izaks […]

We’re proud to say that many franchise and public relations publications consider All Points a resource and expert source on the franchising, PR, writing, editing and social media topics of the day. To this point, we at All Points want to share some secured publicity of our own. All Points PR President Jamie Izaks was

The All Points PR team recently had a burst of creativity at the monthly team seminar, facilitated by PR Associate Joey Jiracek. Joey’s presentation focused on harnessing the creativity within us all. As PR professionals, we are skilled in creative areas from writing and pitch development to communication strategy and team building. As a team,

At All Points, we’re passionate about social responsibility and are committed to building meaningful relationships with local social, community and environmental organizations. Through our Positive Impact program, which compromises quarterly volunteer initiatives, we’re able to engage philanthropically with Chicagoland groups that rely on outside support to make a significant difference on others’ lives. A few

As ongoing learning and education is central to the All Points PR mission and values, our team members often attend conferences focused on different facts of the public relations, marketing, social media and franchising mix in order to both grown their own skill sets and to bring key learnings back to benefit the entire team.

At All Points PR, securing media placements within the trades is just as important as coordinating local and national press. Trade publications are critical for building the reputation of a brand within an individual industry – be it franchising, commercial cleaning or health care – so that it continues to grow as an industry leader.

According to a Radicati study, the average American worker receives 88 emails per day. That’s a staggering amount of in and outbound messages – especially when you consider how many reporters must receive from PR pros like us. That means that reporters everywhere are getting a constant barrage of pitches, trying to sell them on

The world of social media is rapidly changing, and with every change, it’s worth evaluating how our clients’ social media and franchise development strategies may be impacted. This client-focused mentality is how we approach all developments in the world of social media and digital strategy – and no one is more educated on these topics

All Points is passionate about being a group of lifelong learners, dedicated to constant growth and improvement in the fields of public relations, graphic design, content marketing, writing and communication. As such, we take every opportunity we can to learn from other industry experts, whether it’s at a large national conference or a local seminar.