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Tag: franchising

Key Takeaways NIFA Q1 2025: Strengthening Franchisee-Franchisor Communication

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Franchise success isn’t just about having a great brand or a strong business model— it’s about fostering a productive, transparent partnership between franchisees and franchisors. At this quarter’s Northern Illinois Franchise Association (NIFA) gathering, Julie Bieszczat, CEO of Barney Enterprises and a 14-unit Wendy’s franchisee, shared insights such as how strong franchisee/franchisor communication and collaboration, … Continued

Key Takeaways from the NIFA Luncheon: How Franchisees Can Leverage Google Business Profiles

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Franchisees everywhere ask the same pressing question as they build their online presence: “How can I secure a spot on the first page of Google results?” At this quarter’s Northern Illinois Franchise Association (NIFA) luncheon, Lisa Landsman, Google’s Head of Global Business Development, shared actionable insights to help franchisees, franchisors, and suppliers maximize their local … Continued