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Tag: franchise PR firm

The Whole of PR is Greater Than the Sum of Its Parts: Integrated PR for Franchise Lead Generation

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Franchise companies that have ambitious growth plans should consider an integrated public relations strategy. A truly integrated approach incorporates critical PR elements into a cohesive plan that strengthens franchise development efforts. At All Points Public Relations, a Chicago-based franchise PR firm, we believe that there are three necessary components to every PR strategy aimed at … Continued

Nation’s Favorite Lunchtime Sandwich Shop, Potbelly, Turns to All Points PR to Market Targeted Franchise Growth Strategy

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All Points PR has launched a targeted franchise growth marketing strategy for Potbelly Sandwich Shop with a specific focus on key expansion markets. This piece of publicity shines a bright light on the company’s Oklahoma City focus, which serves as a symbol of the franchise push Potbelly is making in certain regions. Nation’s Restaurant News, … Continued

All Points PR Secures Coverage for National Pizza Buffet Chain in Key Growth Market

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All Points PR secured a feature article on a pizza buffet chain’s franchise expansion plans for Spartanburg, South Carolina. The story ran in the paper’s “Business Centerpiece” column that focuses on the brand’s quest to find the right entrepreneurial fit to open the new restaurant. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Spartanburg-Herald-Journal-March-12-2014.pdf

All Points PR is a Source for National News

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All Points PR is well connected from coast to coast and is often asked to provide sources for some  of the nation’s most sought after Associated Press reporters. The article below cites an All Points PR client as an expert in a timely news story surrounding the February 2013 U.S. jobs report. Nationwide exposure such as this helps … Continued

All Points PR Secures Feature Article for Military Veteran Turned Franchise Owner

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All Points PR secured a profile article for a mobile shaved ice truck owner and operator in Bayou, Virginia. The story includes an overview of the owner’s military experience, his involvement in “Run for the Wall” and his commitment to giving back to the community through his newly launched shaved ice business. http://allpointspr.com/wordpress/wp-content/uploads/2013/12/Dwayne-‘Cajun’-Guidry-attracts-attention-in-his-ice-truck-and-during-‘Run-For-The-Wall’.pdf

All Points PR Secures National Q&A Feature for Art & Wine Franchise

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All Points PR secured a feature article for an art and wine franchise concept on a nationally syndicated online news site. The Q&A offers an in-depth look at the brand’s journey from a single Chicago-based art studio to a national chain. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Huffington-Post-December-13-2013.pdf

All Points PR Secures Regional Media Exposure for Educational Childcare Concept

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All Points PR secured press coverage with a major daily paper for a rapidly expanding educational childcare franchise. The article focuses on the brand’s franchise development plans for the Kansas City Market, highlighting that the company recently signed an agreement to launch it’s first center in the market. http://allpointspr.com/wordpress/wp-content/uploads/2014/07/Kansas-City-Star-November-13-2013.pdf