How Franchise Brands Can Maintain Trust in Unpredictable Times From shifting labor laws to climate disasters and global supply chain fluctuations, franchise brands are navigating more external pressure than ever. The disruptions may be out of your control, but you do have control over how your brand responds. At All Points PR, we’ve partnered with […]
How Franchise Brands Can Maintain Trust in Unpredictable Times Read More »
How to Plan for Your Integrated Franchise Development PR Strategy When launching a lead generation strategy, you’ll likely see the benefits of increased brand awareness, higher engagement and stronger franchisee interest within a few months if you take the time to set yourself up well. A proactive, strategic approach is essential for keeping your brand
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It’s hard to believe another year has come and gone. After overcoming the triumphs and tribulations of the pandemic, 2021 truly embodied resilience. With a renewed feeling of hope, brought by vaccines, I’m challenging my staff to live mindfully and be present in the year ahead. Even in our structured hybrid, we still need to
COO’s Corner: Be Present in 2022 Read More »
Last week, we had a great time kicking off our second monthly team seminar with senior account lead Rosie Gillam. Rosie presented on a topic that is near and dear to our media-loving hearts, “Get Your Message Straight: Why Everyone Needs Media Training.” At All Points Public Relations, a Chicago-based franchise PR firm, we support
Senior Account Lead Rosie Gillam Presents at All Points PR’s Second Team Seminar Read More »
The buzz-phrase “company culture” has undoubtedly come up in every professional setting and college classroom over the last several years. Why is this phrase so important and what does it actually mean to employers and their employees? Everyone defines it differently, but the definition of company culture that All Points Public Relations, a Chicago-based franchise
Company Culture: From Seminars to Pizza Parties Read More »
Recently, we viewed filmmaker Andrew Stanton’s TED talk, “The Clues to a Great Story,” in which he shares insights about effective storytelling. Stanton, who is best known for helping create movies like Toy Story, WALL-E and Finding Nemo, knows a thing or two about storytelling. Listening to his talk, we were especially inspired and excited
Storytelling is the Core of Public Relations Read More »
Just recently, our team decided to hold monthly seminars presented by our very own colleagues. This is a plan we are particularly excited about because… We want to hear one another’s thoughts on topics pertaining to franchise PR/Social Media Seminars are a fun way to grow professionally We have an excuse for team lunch (need
PR Associate Adee Feiner Kicked Off All Points PR’s First Monthly Seminar Read More »
This year has been a year of incredible growth and exciting opportunities for All Points PR. Ahead of celebrating its third anniversary in August, the agency hired eight new employees between March and September of 2014. All of the new hires are young, ambitious and creative millennials, the demographic born in the 1980s and 1990s,
Expanding Franchise Public Relations Agency Read More »
Franchise companies that have ambitious growth plans should consider an integrated public relations strategy. A truly integrated approach incorporates critical PR elements into a cohesive plan that strengthens franchise development efforts. At All Points Public Relations, a Chicago-based franchise PR firm, we believe that there are three necessary components to every PR strategy aimed at
Associate Adee Feiner reflects on her transition from sports reporting to being a publicist with All Points PR: I remember my very first time interviewing an athlete for my college newspaper. After the initial excitement of landing a coveted position as the Men’s Hockey beat writer for the University of Wisconsin-Madison’s The Daily Cardinal faded away, the panic
From Powerplays to Pitching: Similarities Between Sports Reporting and Franchise PR Read More »
