PRspectives BLOG

President’s Point: Thoughts Heading Into the IFA 2019 Convention

President’s Point: Thoughts Heading Into the IFA 2019 Convention

President’s Point: Thoughts Heading Into the IFA 2019 Convention

By Jamie Izaks


Viva Las Vegas! IFA 2019 is just moments away, and several members of the All Points team are eagerly gearing up for the most exciting time of the year in the franchising industry. I am especially excited to return to Las Vegas, surrounded by the contagious energy as we connect with our clients and networking partners. Plus, we’re anticipating making many new connections.

It’s always great to see our clients face-to-face, especially at the IFA Convention. We have loyal clients who are our biggest cheerleaders, and it’s important for our team to reflect together with our clients to share new, exciting ways in which we’re helping them reach their core objectives for this year and beyond.

I always enjoy hearing the positive feedback from our clients, as well as from the team on their takeaways from the convention. Being a team that places such a high value on professional growth, the convention offers a great opportunity to network and learn from our peers in the industry.

Another rewarding aspect of the IFA Convention is to see all the preparation and hard work we’ve put in at All Points come to life. We’ve developed an incredible campaign that will result in a beautifully branded tower, exhibiting the power of our integrated approach. Plus, we’ll have several other branded components at the convention. Nothing tickles me more than hearing from attendees that “All Points is everywhere.”

We’ve done great work and have grown tremendously as an agency over the past year, and I look forward to bringing that momentum into this year’s IFA convention.

Jamie Izaks is the president of All Points Public Relations, a franchise-focused PR agency based in the Chicagoland area, www.allpointspr.com.

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