Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.
All Points PR coordinated an interview for client Sloan’s Ice Cream with quick-serve trade publication and site QSR Web. The story identifies Sloan’s as a pioneer in banning artificial growth hormones in their products. Coverage ran online.
All Points PR coordinated a byline opportunity for home inspection franchise A Buyer’s Choice CEO Bill Redfern to share his expertise about switching an entire franchise system over to a CRM system. The coverage showcased the brand’s overall strategy for client and franchisee satisfaction and was extremely positive.
All Points PR arranged for a reporter for Airport Revenue News to meet with Bruegger’s Bagels in order to share more about the brand’s airport and nontraditional growth plans. A story ran about a new Dallas opening online and was very positive. http://allpointspr.com/wordpress/wp-content/uploads/2015/04/Airport-Revenue-News-April-4-2015.pdf
All Points PR secured coverage in QSR Magazine for client Potbelly to share the newest signed agreement to open a Potbelly shop in Nashville. The article also appeared in the daily e-newsletter.
All Points PR garnered several trade hits for building maintenance client City Wide on sites including Franchise Mall, where more details were shared with franchise industry insiders about the growth of the brand and the new franchise opening in California.
All Points PR secured a placement on franchise news site Franchise Mall on behalf of client CMIT Solutions to announce its new hires. The piece ran online.
All Points PR secured participation in Nation’s Restaurant News’ FSVoice column on behalf of client Wild Wing Cafe. The piece focused on the growing appeal of cajun cuisine, particularly how restaurant chains are capitalizing on the revival of creole and cajun flavors through new menu additions.
All Points PR drafted and distributed a press release announcing client Russo’s Restaurants’ fifth signed agreement in the UAE. QSR Magazine covered the signed agreement and a story ran online.
All Points PR worked on behalf of client la Madeleine Country French Cafe to secure an announcement in the restaurant trades that touted the brand’s impressive 2014 philanthropic gifts to organizations who fight childhood hunger.
