All Points PR secured a franchisee profile in Entrepreneur Magazine for client Murphy Business in the Franchise Players column. The piece discusses the background of the franchisee and the franchise opportunity as well as a detailed industry outlook. Coverage ran online. http://allpointspr.com/wordpress/wp-content/uploads/2016/01/Entrepreneur-January-21-2016.pdf
All Points PR secured coverage in the New York Times on behalf of client Executive Care Home Health Care – the article allowed Executive Care to act as an expert on how to keep seniors safe during disasters. Coverage ran online and positioned the brand positively in front of a huge, captive audience. http://allpointspr.com/wordpress/wp-content/uploads/2016/01/The-New-York-Times-January-8-2016.pdf
All Points PR secured a profile for an 18|8 Fine Men’s Salon franchisee in Deaf Life Magazine, which went into more detail in the four-page spread about the franchisee’s journey to entrepreneurship as someone who is Deaf/hard of hearing. The inspiring story ran in print.
All Points PR secured client involvement in a large Wall Street Journal feature about millennials boosting franchisee incomes in the “Focus on Franchising” column. The article discusses how leading franchise brands are looking back on the momentum of 2015 – specifically, how client la Madeleine Country French Cafe was able to adapt to an evolving … Continued
All Points PR coordinated big national coverage for client iSOLD It on Fox News to discuss the franchising opportunity from the perspective of the franchisee. The story included many positive endorsements of the brand and ran exclusively online. It also performed well on social media.
All Points PR secured a profile in Entrepreneur in the Franchise Players column. The story included details about the franchisee’s background, why he chose the Russo’s Restaurant franchise opportunity and where he sees the brand growing. Coverage ran exclusively online and performed well on social media.
All Points PR secured a TV appearance for client Kona Ice’s CEO on CNBC’s Closing Bell to discuss job growth and the state of the national economy. Positioned as an expert, the client’s expertise wowed the crowd and took center stage. The segment also appeared online on AOL.com – the combined reach was more than … Continued
All Points PR secured a placement on Buzzfeed’s “Guide to Meatless Monday Dining in DC” list for client Amsterdam Falafelshop. A colorful photo of the brand accompanied a brief description of the concept and a list of its DC locations.
All Points PR secured coverage in Business News Daily, a national business-focused site on behalf of CMIT Solutions of Tribeca. The story was about how to leverage domestic and parenting skills to achieve career success, and ran online. http://allpointspr.com/wordpress/wp-content/uploads/2015/11/Business-News-Daily-October-29-2015.pdf
All Points PR secured coverage in Bloomberg Business for client Smoke’s Poutinerie, where the CEO’s business sense and growth capabilities have positioned him well as a leader in the Canadian entrepreneurial community. Coverage ran exclusively online. http://allpointspr.com/wordpress/wp-content/uploads/2015/10/Bloomberg-Business-October-21-2015.pdf