Brands are always looking for new and unique ways to authentically connect with their audience. Influencer partnerships have long been the popular choice to draw in new customers, but one avenue that remains untouched for a number of brands is user-generated content (UGC). Influencer and UGC partnerships are fairly similar, but blending the two strategies … Continued
All Points PR coordinated an influencer visit with @cyan_mckenzie for client Wing It On! The foodie shared several photos of the wings and garlic parmesan fries with her 1,500 followers in her feed. The posts highlighted menu offerings and declared WIO the go-to restaurant for National Chicken Wing Day.
All Points PR landed a visit with influencer @savvysocialfoodie_travel_fam for client Perkins Restaurant & Bakery. The mommy influencer shared a static photo with her daughter enjoying a pie highlighting the pie promotion with her 11,600+ followers.