Our blog is where we share insights from the front lines of franchising, public relations, and marketing. From industry trends and strategic guidance to lessons learned through client work, we offer perspectives designed to help brands stay informed, competitive, and positioned for growth.
Brands are always looking for new and unique ways to authentically connect with their audience. Influencer partnerships have long been the popular choice to draw in new customers, but one avenue that remains untouched for a number of brands is user-generated content (UGC). Influencer and UGC partnerships are fairly similar, but blending the two strategies … Read more
All Points PR landed a visit with influencer @savvysocialfoodie_travel_fam for client Perkins Restaurant & Bakery. The mommy influencer shared a static photo with her daughter enjoying a pie highlighting the pie promotion with her 11,600+ followers.
All Points PR secured influencer with an influencer visit with Courtney @thefoodcort for client Wing It On! The influencer shared a photo The Dirty Bird chicken sandwich at the new Sandy Springs location.
