All Points PR Logo
All Points PR Logo

Smoke’s Brands Targets Alberta for Growth

Screen Shot 2016-02-05 at 10.30.53 AM

Smoke’s Brands Targets Alberta for Growth 

Dynamic Canadian Empire Rocks Calgary and Edmonton with “Global Domination” Strategy

TORONTO Smoke’s Brands, the powerhouse Canadian empire known best for Smoke’s Poutinerie – the “World’s Largest and Original Poutinerie,” today announced a franchise growth plan targeting key markets throughout Alberta, including Calgary and Edmonton.

With the franchise development strategy firmly in place, Smoke’s Brands plans to enter Calgary and Edmonton with a plaid-covered bang and is currently accepting franchisee inquiries. The thriving cities targeted for expansion feature renowned universities and cultural attractions, flourishing urban retail districts, lively, diverse residential areas, abundant professional sports teams and a strong tourism industry.

“We’re blowing the horn and calling prospective franchisees to come aboard the ‘Gravy Train’ in Calgary and Edmonton,” said Ryan Smolkin, founder and CEO (chief entertainment officer) of all Smoke’s Brands. “We’re all about providing a unique Canadian food experience that will entertain the world and it’s time to spread that message all over Alberta.”

Smoke’s Brands will be exhibiting at the Canadian Franchise Association Franchise Show in Calgary on Feb. 6 and 7. Interested franchise candidates are invited to attend and meet with Smoke’s Brands development team. 

The forthcoming growth plans in Alberta are part of Smoke’s Brands’ “Global Domination” strategy. Already solidified into the consciousness of the country with growth to more than 100 locations in just seven years, excitement behind the original Smoke’s Poutinerie has paved the way for an immense growth plan in 2016. Sparking the momentum at the start of the New Year is the recent Smoke’s Weinerie franchise opening in Oshawa (Ontario), next to the existing Smoke’s Poutinerie, and the upcoming Smoke’s Poutinerie opening in Sudbury (Ontario).

And, now the empire has evolved to include a destination unlike any other, a food court concept comprised of all three brands. The first three-brand venue will open in the first quarter of 2016 in the brand’s hometown of Ajax (Ontario).

“Our empire is well on its way to “Global Domination” and the quest continues with these new initiatives,” said Smolkin. “The ‘Gravy Train’ is rolling into town, changing the course of life for millions of Canadians.”

Smoke’s Brands are targeting key markets in Alberta, as well as British Columbia and Ontario for its most prolific growth in 2016. A key part of the growth strategy is placing traditional, four-wall locations in markets where Smoke’s Brands already has non-traditional locations in sports arenas, entertainment centers, colleges and universities.

The growth initiative targets franchise investors brandishing an eagerness to learn and business acumen to sustain the brand’s high-performance expectations. Most importantly, franchisees must be able to make a sincere connection to the unmistakable culture of the concepts. Many of the franchisees already in place began engaging with the brands as devoted customers, and have continued their passion as accomplished operators.

Energy propelling the Canadian expansion comes directly from Smoke’s Brands’ “Global Domination” plan to open 1,300 stores worldwide in the next five years. Beyond the traditional locations outlined in this strategy, Smoke’s Brands has development efforts in place to open 725 non-traditional stores globally in the next five years at arenas, stadiums, colleges, universities, transportation centers, movie theaters, casinos, and beyond. In 2015, 20 Canadian non-traditional units opened in universities and stadiums alone, with 30 additional planned in 2016. Underscoring the growth in this category is the recent Smoke’s Burritorie opening at the Canadian Tire Centre, home of the Ottawa Senators, which took over a former Tim Horton’s space and the upcoming Smoke’s Burritorie opening at the Toronto Pearson International Airport.

Smolkin is the originator of the concept and its first brand Smoke’s Poutinerie – a trendsetting destination devoted to the beloved, iconic Canadian dish. His innovative approach with Smoke’s Poutinerie has turned it into an electrifying and engaging brand. Beyond the menu and in-store experience, Smoke’s Brands are celebrated for their irreverence, as typified by unconventional events such as the annual Smoke’s Poutinerie World Poutine Eating Championship and the Smoke’s Poutinerie World Famous Great Canadian Cross Country Plaid Gravy Train Fries Curd & Gravy Weird Wild and Wacky Poutine Eating Tour.

To learn more, visit

About Smoke’s Brands

Founded in 2009 by Ryan Smolkin, Smoke’s Poutinerie is the “World’s Largest and Original Poutinerie.” Representing 1980s Canadiana culture known for the signature red and black plaid and glam rock music, Smoke’s Poutinerie serves 30 varieties of its famous poutine. In 2015, Smoke’s Brands launched Smoke’s Weinerie and Smoke’s Burritorie in Canada, brand extensions that deliver the unmistakable and entertaining Smoke’s Brands experience. With 100-plus locations in Canada, the brand is on course for “Global Domination,” targeting 1,300 new locations to open around the world by 2020.

For more information about available franchise opportunities, contact Mike Graham, Vice President of Franchise Development, at, call (905) 427-4444, ext. 205.


2020 2022 marketing trends agency archives alex sanchez ALL POINTS All Points givesback All Points PR all points public relations All Points Publicity all points seminar aloha aloha poke AMC ap university appr atc attending pr conference award submissions awareness bailey bailey hewitt Bernie's Book Bank beyond blog Blogging Brand storytelling brittany driscoll Brokerage Firms building reporter relationships building workplace connections business networking campaign recaps case studies Chicago franchise group Chicago franchise PR Chicago franchise public relations Chicago PR agency chicago PR firm Chicago public relations childrens lighthosue childrens lighthouse christian brothers automotive cicis Client Growth Company culture PR Company culture public relations conferences consumer content marketing conversate coo coo corner coo's corner COVID creating your peloton creative corner Crisis Communications culture daily jam david j miller director's digest Doug Zarkin drybar edible election employee engagement Entrepreneurship facebook franchise marketing franchise marketing trends franchise PR franchise PR agency franchise PR firm franchise public relations franchise public relations agency garbanzo gen z getting a PR career Gifts and Decorative Accessories gillian losh good news partners google grassroots PR halloween hiring holidays HOMEWATCH CAREGIVERS how to incorporate seo hr hybrid office icode idea generators IFA influencer influencers instagram intern internship isu IT service provider jabz jabz boxing jamie jamie izaks jobs junk king keynote Lambs Farm lauren izaks lead generation lead qualifying leadership linkedin Little Brothers Friends of the Elderly local Local Market PR Local Publicity lunch and learn lunchboxwax Mad Men madabolic management media mental health mentorship MUFC 2022 multi-unit franchise conference takeaways multi-unit franchising National Coverage National Public Relations National Publicity networking in person networking tips new service new year NIFA nifa recap northern illinois franchise association ongoing education online public relations open positions organic organization perkins pet pitching point pals popeyes Positive Impact Potbelly PR careers pr industry PR Industry Expertise PR Principles pr services president's point press release PRNEWS pro community PRo community project promoting promoting from within prsa Public Relations Publicity recap reconnecting in person RESOLUTIONS return to the office Robin Williams sandwiches scare seminar seminar recap senior staff seo seo 101 signed agreements soccer shots social social media social media services spherion spring cleaning squeeze stress sub zero tdtg thanksgiving the camp the driver training group the feel good company tiktok tiktok strategy to do list tough mudder trade trade pr training trending trends tv twitter user generated content utm codes video virtual virtual employee engagement vitality bowls volunteering vp volume wag n' wash wing it on work from home World Cup World Cup 2014 worst public relations pitches Wow Bao you've got maids young rembrandts