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Pearle Vision Signs Area Development Agreement Covering Northern Illinois

Pearle Vision Signs Area Development Agreement Covering Northern Illinois

Experienced Entrepreneurial Couple to Bring Premium Eye Care Brand to Multiple Communities Across the Region

DOWNERS GROVE, Ill. – Pearle Vision, a national premium eye care brand, announced today it has signed an area development agreement for the northern section of Illinois with Vick and Monika Mehta, experienced, multi-unit business owners and longtime residents in the region. The agreement includes the opening of five new EyeCare Centers in the next three years across Boone, Dekalb, Kane, Kendall, McHenry and Winnebago counties.

“Pearle Vision is the gold standard when it comes to optical franchise retailers. From the operating model, eyecon,™ to the marketing support, it’s exactly what we are looking for in a franchise investment,” said Vick, who together with Monika currently owns 35 Cricket Wireless retail stores throughout Illinois. “Plus, Pearle Vision’s strong reputation, commitment to patient care and frame selection make it the perfect addition to our portfolio. We are looking forward to joining the brand and using our background in business ownership and operations to bring genuine eye care to new communities in Illinois.”

Pearle Vision’s area development program grants large territories to qualified candidates to develop and open EyeCare Centers of their own. This type of development program allows for steady and predictable growth in a specific territory with one team, meaning quality and brand values remain protected. Earlier this year, Pearle Vision signed area development deals in Florida and Arizona.

“When we think of expanding Pearle Vision, our top priority is to make sure the quality of eye care remains consistent with the patient value proposition that has become expected of us,” said Alex Wilkes, general manager of Pearle Vision. “Vick and Monika share our commitment to patient care and understand what is involved in operating a business. Their past experience combined with our ongoing training and support has set them up to hit the ground running. They are great partners to join the team and we looking forward to working with them as they introduce Pearle Vision to new communities.”

Pearle Vision, which pledges “Nobody Cares for Eyes More Than Pearle,” prides itself on delivering exceptional care to patients that goes beyond a routine eye exam. The brand’s franchisees ensure each patient receives personalized, quality care that takes the whole individual into account. Additionally, Pearle Vision provides patients with everything necessary for healthy vision including a vast selection of high quality frames and contact lenses and state-of-the-art eye care examinations. In addition, Pearle Vision accepts a variety of managed vision care programs to ensure patients can use their benefits for all of their eye care needs.

Being a Pearle Vision franchisee offers distinct advantages. The brand’s operating model, eyecon, is designed to maximize efficiencies at each Pearle Vision EyeCare Center – including a turnkey supply chain, is one element that is paving the way for the brand’s emergent franchise growth. Along with eyecon, Pearle Vision’s local marketing approach, provides franchisees the support to attract and retain patients and customers. The digital component of the brand’s marketing package includes online exam scheduling, which has accounts for 25 percent of Pearle Vision franchisees’ patient scheduling. Likewise, Pearle Vision distinguishes itself in the marketplace with the sway of immense buying power on its side, bridging relationships with the most well-known name brands in eyewear and managed vision care, maintaining tight connections with lens and contact lens manufacturers and providing access to state-of-the-art equipment at favorable price points.

Pearle Vision aims to expand with qualified franchisees and area developers that embody a contagious entrepreneurial spirit and who have a deep appreciation for following the brand’s processes and systems. The franchise opportunity has been designed to meet the needs of today’s individual optometrists, independent practices owners and investors. For more information on franchising opportunities, visit

About Pearle Vision

Pearle Vision was founded in 1961 by Dr. Stanley Pearle, who began the concept of one-stop, total eye care with the opening of the Pearle Vision Center in Savannah, Ga. Dr. Pearle combined complete eye exams with an extensive selection of eyewear. In 1981, Pearle Vision began offering franchise opportunities to select doctors and opticians. Today, with more than 500 EyeCare Centers located throughout the United States, Canada and Puerto Rico, Pearle Vision is built around a doctor-centered business model with a primary focus to deliver genuine eye care to patients and become the neighborhood trusted source for all their eye care and eye wear needs. Pearle Vision is owned by Luxottica, a leader in premium fashion, luxury and sports eyewear. For more information, visit And, to learn more about the Pearle Vision franchise opportunity, visit or call 1-800-PEARLE-1.


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