How effective is your to-do list? Does it help you prioritize your day, or is it a never-ending list of tasks that always roll over into the next day? In this month’s agency seminar, Senior Director Bailey Hewitt, PR Account Leads Nicole Odziewa and Rachel Nehring and PR Associate Emily Cashen discussed how we can organize ourselves for a more productive work week.
Organization is a key part of our agency systems and processes. We set ourselves up with strong to-do lists in order to maximize communication efforts and work smarter—not harder. The team shared several organizational methods to help set our team up for success.
Personalize Your Method
There is no one-size-fits-all when it comes to organization. What works for one may not translate for an entire team. Whether your method is making a checklist or blocking out tasks hour by hour, creating a clear system to manage your various tasks for the given week is essential.
Stay on Top of Your Day/Week
It’s important to set time at the beginning of the week to get organized for the days ahead. Create a weekly plan with tasks slotted for each day. While we can sometimes plan for items several days or weeks in advance, others will pop up as the day goes on.
As an agency, we use the phrase “plan for the plop,” which means leaving flexible time in your schedule to handle anything that “plops” onto your plate unexpectedly. Daily and weekly lists are not static, and you’ll probably have to add and change things throughout the week.
Rather than collecting a large bank of tasks to get done throughout a full work day, some people benefit from scheduling everything into a dedicated time slot. Our agency recently made the switch to Google Calendar, which provides unique abilities to create personal calendars to outline your meetings, deadlines and to-dos.
No matter the method, keeping a prioritized list of the tasks helps manage time effectively and beats the work overload. If used successfully, you’ll be much better organized, ahead on deadlines and a more valuable asset to your team.