All Points PR secured a placement in Home Health Care News for client Executive Care’s work to lower hospital readmission rates. Coverage ran online and in print and was very positive. http://allpointspr.com/wordpress/wp-content/uploads/2016/02/Home-Health-Care-News-February-16-2016.pdf
All Points PR secured a feature story in Franchise Times for client City Wide Maintenance The article included the benefits of joining the City Wide brand as a franchisee, client or contractor and also discussed long-term goals. Coverage ran online and in print. http://allpointspr.com/wordpress/wp-content/uploads/2016/02/Franchise-Times-February-4-2016.pdf
All Points PR secured a franchisee profile story for client Le Duff in American DBE Magazine. The profile goes into depth with the franchisee duo’s background, the brand’s fresh and healthy menu items and the heart oft he brand. Coverage ran in print and online. http://allpointspr.com/wordpress/wp-content/uploads/2016/02/American-DBE-Magazine-Winter-2016.pdf
All Points PR secured a byline for client Smoke’s Poutinerie in Franchising World. As the official publication of the IFA, Franchising World provided an excellent outlet to share key branding messages about growing a franchise from Canada to the US. Coverage ran in print and online. http://allpointspr.com/wordpress/wp-content/uploads/2016/01/Franchising-World-December-2015.pdf
All Points PR secured a trade announcement in Fast Casual Magazine for Le Duff America s newest executive hire, Director of Development for Non-Traditional Venues Stefanie Rakes. The coverage ran online with a bio and background on Rakes and the brand.
All Points PR coordinated a byline opportunity for client PigOut to discuss how to grow a brand successfully without a brick and mortal location. The article was a feature story and included several wonderful photos. Coverage ran online and in print. http://allpointspr.com/wordpress/wp-content/uploads/2015/09/Canada1.pdf
All Points PR secured coverage in Franchise Times for client Amsterdam Falafelshop in the Pipeline column. The reporter touches on a franchisee’s discovery of the brand, his path toward opening the brand’s first location in Boston and plans for expanding the concept throughout the city. Coverage ran online and in print.
All Points PR coordinated an interview with PMQ Pizza Magazine for client Russo’s Restaurants as part of an expert column on mobile marketing that positions Russo’s as the industry leader. The CEO was quoted several times throughout the article. Coverage ran online and in print.
All Points PR secured coverage in Franchise Times on behalf of client Bottle & Bottega and its unique pop-up painting events. The article, which included interviews with two Bottle & Bottega franchisees, reflects very well on the brand and ran online and in print.
All Points PR secured coverage in online franchise portal Franchising.com on behalf of client Kitchen Tune-Up’s latest franchise growth initiative. Coverage ran online.