The Point People

THE POINT PEOPLE

APPR team

Jamie Izaks, President

Jamie Izaks, President

Among company heads in the entrepreneurial and franchise-focused PR realm, Jamie Izaks possesses a combination of credentials rarely found in others. His professional experience spans nearly 15 years, including executive level management at the leading national public relations agency serving the franchise industry prior to launching All Points. Previously, Jamie was the public relations manager for Chicago-based Hyatt Hotels Corporation, working at the company’s global headquarters. Earlier in his career, he earned his stripes in the news industry as an anchor, reporter and producer at various NBC, ABC, FOX and FOX SportsNet network affiliates throughout the United States.

Jamie is a seasoned publicist, writer, presenter and public speaker, having made speeches to rooms filled with hundreds of entrepreneurs as well as in small panel and roundtable settings. His work has resulted in countless national and local stories, as well as creative social media campaigns, that have consistently driven business results beyond expectation. This high level of achievement has earned Jamie respect among industry peers and afforded him the opportunity to successfully pursue new business development.

Dating back to his days as a teenager, working in the media industry has always been a professional pursuit. Jamie parlayed that passion into a Bachelor of Arts Degree in Journalism from the esteemed Ernie Pyle School of Journalism at Indiana University. He went on to work as a journalist in several U.S. markets, including Chicago as a television anchor, reporter and producer. Eager to learn more about the forces driving industry in America, Jamie pursued post-graduate studies and earned his MBA from the Lake Forest Graduate School of Management.

Jamie launched All Points Public Relations in September 2011 to realize his entrepreneurial dream – and to advance the dreams of other entrepreneurially spirited individuals and companies.

Lauren Izaks, COO and Executive VP

Lauren Izaks, COO and Executive Vice President

Simply put, Lauren keeps All Points running like a fine-tuned machine. Her savvy business sense combines with stellar organization and planning to keep All Points’ accounts on track. From conceptualizing and systematizing creative internal processes to accounting, HR, employee hiring and training, Lauren does it all with grace, understanding and attention to detail. Lauren has been the driving force behind some of All Points’ most substantive work, including launching the Positive Impact program where employees contribute quarterly to the community as a team.

A graduate of Indiana University, Lauren holds a bachelor’s degree in education as well as a post-graduate degree in communication sciences and disorders from Northwestern University.

Lauren honed her skill set as an educator in the Chicago Public Schools system as well as at one of the city’s most prominent private schools. She demonstrates her dedication to philanthropy as a volunteer at her children’s school, the Alzheimer’s Association and FARE (Food Allergy Research & Education). She is also a Sunday School teacher and organizes a multiple book clubs.

Lauren is married to Jamie and together they have two children and several pet fish. As a family, they enjoy outdoor activities, attending the theater and cheering on the cubbies. Lauren is an avid fan of technology, the news, running and gardening.

THE PR TEAM

Click on photo to see a team member’s profile.

 

Lauren Baca

Lauren joins the All Points team eager to further develop her skills and passion for PR. Her background paired with her outgoing personality, creativity and organizational skills serve her well on the All Points team.

Prior to joining the team, the Carthage College graduate studied communications, public relations and theatre. Her experience includes local work at Six Flags Great America where she developed internal and external communication skills, and global work at the Fringe Festival in Edinburgh, Scotland where she worked on a team to promote the world premiere showing of “No Name,” performed by the Carthage College Theatre Department.

Born and raised in the Chicago area, Lauren is excited to be close to home as she pursues her career goals at All Points.

Outside of work, Lauren enjoys spending time with family and friends and traveling, which includes reviewing the places she’s been on TripAdvisor. Lauren’s love for traveling stems from her goal to see the unique beauty of all 50 states.

My favorite part about working at All Points PR is… the office environment. From the separate pods, to the entire office team, the collaborative and supportive office environment sets everyone up for success.

Lizzie Baunach

Lizzie’s experience in integrated public relations gives her the ability to develop and execute her clients’ short-term campaigns and long-term projects with a skill set that helps brands tell their compelling stories.

Her most notable professional accomplishments include planning multifaceted community and corporate events for the Lexington, Kentucky area, conducting nationwide market research for Bosch North America and, most recently, writing news releases and managing social media for the University of Kentucky College of Communication and Information.

Lizzie earned a bachelor’s in Integrated Strategic Communication from the University of Kentucky. She focused her studies in public relations while also earning minors in history and Italian. While at UK, she was an executive board member of UK’s PRSSA chapter and a student ambassador for the College of Communication and Information.

Born and raised in the Chicago area, Lizzie is excited to be back in Chicagoland. When she’s not working, Lizzie enjoys spending time with her family and friends, attending country music concerts and watching as many UK basketball games as she can catch on TV.

What I like most about working at All Points PR… the work environment. Employees stop at nothing to serve our clients with the best possible results, and that persistent energy is contagious and motivating!

Mackenzie Coopman

Mackenzie Coopman

With a passion and flair for thinking outside of the box, Mackenzie embodies that same spark of entrepreneurial spirit that we see at each of our clients’ cores. At All Points, Mackenzie fosters meaningful relationships within key media markets and pitches innovative angles that tell our clients’ narratives.

Before joining the All Points team, Mackenzie worked at a public relations and public affairs agency in downtown Chicago, where her role focused on traditional media outreach, social media community management, graphic design and community outreach for a primarily health care-based client roster.

Born and raised in the Hawkeye State, Mackenzie graduated with honors from the University of Iowa in 2015, where she attained her B.A. in Journalism & Mass Communications, as well as two certificates in Philanthropy & Fundraising Communication and Public Health.

Mackenzie credits her journalism school’s faculty and coursework, as well as internship experiences at Cancer Treatment Centers of America and Kathy Schaeffer & Associates, Inc., for piquing her career interest in strategic communications and public relations.

Outside business hours, you can find Mackenzie absorbed in a DIY house décor project, exploring the great outdoors or cheering on her alma mater in Big 10 football.

What I like most about working at All Points PR… the positive and supportive atmosphere in which we work. Our team collaborates to achieve results and success for our clients, but also for each other. It’s the type of team dynamic that empowers everyone to be set up for success.

Bailey Hewitt

Since joining All Points in 2014, Bailey’s presence has been felt throughout the agency. When it comes to strategizing and developing plans for clients, Bailey exercises her creativity to create and implement campaigns and tactics that will help clients meet their goals and objectives. Her ability to see the bigger picture when it comes to client work has paved the way for her to explore new opportunities within the agency and externally.

Her position with All Points allows her to build, maintain and grow relationships with key members of the media on a local, regional and national level while also having strong relationships with clients. She prides herself on her communication skills, and enjoys securing top tier placements for clients that help to move the needle for them whether it’s for consumer, b2b or franchise development purposes.

Bailey’s career in public relations was spearheaded by her desire to work in a field that tied media relations and business. After attending Saint Louis University in Missouri where Bailey received her bachelor’s in communication with a focus in journalism, she received her master’s in strategic communication with an emphasis in public relations from Purdue University.

Out of the office, Bailey enjoys doing outdoor activities, such as hiking and playing beach volleyball, and visiting all of the different pizza restaurants Chicago has to offer.

What I like most about working at All Points PR is… the close-knit office environment. It encourages creativity, collaboration and communication, which all together make for a pretty awesome (fun) place to work.

JoeyLauren Jiracek

A public relations enthusiast driven by creativity, JoeyLauren uses innovation and strategic thinking to share compelling news stories. Whether it’s positioning a brand as a leader in its industry or helping a franchise expand into new markets, she cultivates relationships with key media professionals to always ensure All Points is exceeding the goals it has set for its clients.

JoeyLauren joins us after working with a Chicago-based integrated communications agency where she was exposed to the challenging yet thrilling public relations, marketing and creative fields. From securing notable media placements to developing campaign social strategies, JoeyLauren developed a transferable skillset to uniquely support her clients at All Points.

Outside of the office, JoeyLauren channels her entrepreneurial spirit as a Chloe and Isabel jewelry merchandiser, marketing the brand and being a #girlboss of her own online boutique. On the weekends, you’ll probably find her tackling a DIY craft, hanging out with friends or playing with her pup Oliver.

My favorite thing about All Points PR is…being in a collaborative environment alongside like-minded leaders that all share a can-do, positive attitude.

Allie Kramer

Allie Kramer

Allie’s public relations background paired with her passion for beautiful graphic design and eye-catching original content serves her well on All Points PR team.

A native of the Chicagoland area, she is excited to be a part of such an incredible team so close to home. Prior to joining the All Points PR team, Allie earned her degree in Public Relations at Illinois State University. During her time as a Redbird, Allie honed her social media and graphic design skills as an intern with a social media marketing agency, Special Olympics Illinois and the School of Communication. She also participated in events such as Startup Weekend Chicago and Techweek Chicago.

Outside of work, Allie volunteers in leadership roles with her chapter of Pi Beta Phi and Ms. Tech. She also enjoys admiring typography, traveling, spending time with her friends and family and drinking excessive amounts of coffee.

What I like most about working at All Points PR is… the collaborative work environment!

 Amy Lecza

Amy Lecza

Amy combines her passion for writing, developing creative campaign ideas and copy editing in her role leading All Points’ content marketing efforts. She conceptualizes and creates copy for our clients, helping generate leads and endear the brands further to their audiences with concise, focused messaging.

With a background in journalism and public relations, Amy has contributed to many facets of the media mix. Prior to joining All Points, Amy worked in several newsrooms and PR agencies, honing her skills as a writer and editor. She graduated with honors from Oral Roberts University in Tulsa, Oklahoma with a bachelor’s in journalism, where she served as the editor-in-chief of her college newspaper for four semesters.

Outside of the office, Amy can often be found in the kitchen, developing her own recipes, listening to podcasts and exploring hole-in-the-wall Chicago restaurants for exciting new food discoveries to post on Instagram. Amy is also a professionally trained chef and hosts pop-up dinners with other local female chefs to promote women’s leadership in food service.

What I like most about working at All Points PR is… the collaborative, creative environment. Every team member brings a fresh perspective, which gives us a well-rounded approach to our work.

 

Gillian Losh

Gillian brings a diverse background in communications and public relations to All Points PR. Prior to joining the All Points team, she worked as the outreach coordinator at a domestic violence nonprofit on the Oregon coast, combining a passion for advocacy with her skills in media relations and public outreach. She’s excited to be back home in Chicago and to use her talent in building meaningful relationships with community, national and industry contacts to promote All Points’ clients.

After earning her Bachelor’s degree in Journalism from the University of Wisconsin-Madison., Gillian gained extensive experience in strategic and corporate communications while working for the Nielsen Company, where she developed a deep appreciation for the value of measurable, metrics-based outcomes for communications stakeholders..

Previously, she worked for a variety of news outlets, including positions as senior reporter and editor for the Badger Herald, the largest independent student newspaper in the country. She also worked in the UW Communications department as the hometown news coordinator, publicizing student and university achievements and awards.

Gillian also earned her Master’s degree in International Relations from the University of Edinburgh in Scotland and completed her dissertation on intelligence tradecraft and analysis. While in Edinburgh, she had the opportunity to assist several national groups with public relations and communications, including YWCA Scotland and the student group for the National Trust for Scotland, giving her a unique perspective on international communications strategies.

In her spare time, Gillian enjoys volunteering, writing fiction, traveling, cooking and spending quality napping time with her cat.

What I like most about working at All Points PR is… is the positive, energetic team atmosphere, and the agency’s commitment to providing each client with a high-end, professional, individualized and results-driven PR experience.

Liz Robinson

Liz is known to be a team player who contributes positive energy into everything she does. At All Points Public Relations, Liz is pursuing her love for establishing and deepening professional relationships with clients, the media and the agency team. She attributes her wide range of communications skills to her experiences in a variety of settings.

Prior to her current role at All Points PR, Liz worked for a Chicago-based public relations agency with a healthcare, nonprofit and association focus. Her responsibilities included securing media placements and managing social media for the agency’s clients. For this reason, she is no stranger to fostering strong client and press relationships.

Earlier, while attending Dominican University and working towards her degree in Corporate Communication, Liz was an event coordinator for Cooper’s Hawk Winery and Restaurants. She also spent time with the Public Information Office at the Village of Mount Prospect.

When Liz is not in the office, she can be found engrossed in a page-turner (or Netflix series), doing yoga or devouring sushi with her family and friends.

What I like most about working at All Points PR is… The environment! It’s rare to find a work space where you’re always supported and motivated by your team and clients, and All Points has that. Every day is a new day and we all tackle it together.

 Stephanie

Stephanie Taylor

Stephanie combines her outgoing personality, creativity and organizational skills in serving as a key member of the All Points PR team. In her role, Stephanie is in a management position, working directly with Jamie and Lauren to develop client strategies, integrated PR campaigns, agency-wide initiatives, creative and digital platforms as well as company policies.

She is at once skilled in media relations, social media, content marketing and graphic design, with professional and educational backgrounds in all four facets of the agency’s focus.

Outside of the office, Stephanie channels her entrepreneurial spirit as an Etsy seller as well as the founder of a wedding planning resource for brides in Chicagoland. In her free time, you’ll find her exercising, frequenting restaurants in Chicago and traveling with her husband.

Prior to All Points PR, Stephanie worked in graphic design for a leading instrumentation and controls company. She graduated in three years with honors from Valparaiso University in Northwest Indiana with a Bachelor’s degree in Art.

My favorite part of All Points PR is… the environment that I get to work in on a daily basis. The positive energy and teamwork is contagious! Not only do we have fun with one another, we also work very hard as an organization to achieve outstanding results for each of our clients.

Jessica Tcholakov

Born and raised in Chicagoland, Jessica is thrilled to be pursuing her career in public relations very close to home with All Points Public Relations. Jessica’s extremely outgoing personality and eagerness for creativity steered her towards public relations. As a key member of the All Points PR media relations team, she is at once persistent with press pitching and skilled at writing press releases.

Part of the All Points team since the company’s inception, Jessica has played a key role in supporting the company’s growth. She has worked with a wide range of clients, securing press coverage locally, regionally and nationally across all media types. Her ability to communicate effectively with the press and All Points PR’s clients has earned her tremendous respect with her peers and unquestioned trust with clients.

Jessica finds the nature of public relations to be invigorating. She knows that generating great ideas and strategic thinking are an everyday necessity. As a PR professional, Jessica gets great satisfaction from seeing the results that her hard work has created. She is a true team player and one that everyone enjoys working with at All Points.

Outside of work, in her free time, Jessica enjoys spending time with her family and working out.

My favorite part of working at All Points PR is… the motivation each member brings to the team.

Sydney Trepel

Sydney Trepel

Sydney joins the team at All Points excited to develop her career and assist the agency’s clients in fostering entrepreneurship opportunities across the franchising industry.

Prior to joining All Points, Sydney worked at a boutique public relations agency in Chicago with a variety of corporate, retail and nonprofit clients on both a local and national scale. She graduated with honors from the University of Missouri with a Bachelor’s degree in Journalism and a minor in Sociology. During her undergrad years, she served as president of the Student Athletic Board and was an active member of the Griffiths Leadership Society for Women.

Outside of work, Sydney enjoys cozying up with a good book, exploring the suburbs and spending quality time with her dog and family.

My favorite part of All Points PR is… the collaborative energy and overall company culture. The All Points team is a group of excited and positive individuals who are eager to help one another learn and grow professionally. Every idea – large, small, and in between – is heard, which makes the environment excellent for promoting creativity.

Barbara Krygowska

Barbara Krygowska

Barbara is excited to join the All Points Public Relations team and bring her design and social media expertise to the table.

Prior to joining All Points, Barbara worked as an in-house marketer, social media manager and graphic designer for a famous Chicago pizza brand. During her time there, she became a jack-of-all-trades, utilizing design work to amplify the brand’s look across all channels. Working directly with the company’s president gave her client-side insights that offered a different perspective and understanding of the passion each All Points PR client has for his or her organization.

Barbara earned a bachelor’s degree in Public Relations and Advertising along with a minor in Graphic Design from DePaul University. During her time there, she sat on the board for DePaul’s advertising club and created integrated campaigns that allowed her to develop an extensive portfolio.

When she’s not at the office, Barbara enjoys exploring Chicago’s neighborhoods, creating art, biking, photography and watching documentaries on Netflix.

My favorite part of All Points PR is… the support that the team members provide each other so that we can all succeed!

Katie Gibbons

Katie Gibbons

Eager to join All Points PR, Katie brings a passion for writing and all things PR to the team. Katie began her public relations career as an intern at a Chicago PR agency, where she established a strong foundation of essential media relations skills, including media monitoring, content creation and developing mutually beneficial media contacts across several industries.

Katie graduated from Marquette University with a bachelor’s in Corporate Communication and a minor in Public Relations. During her time at Marquette, Katie was a member of PRSSA and Lambda Pi Eta, the communications honor society. Both experiences taught her the leadership and communication skills necessary to excel in her role at All Points PR.

In her free time, Katie enjoys exploring Chicago, spending time with family and friends and going on bike rides.

My favorite part of All Points PR is… the work atmosphere. The collaborative environment is inspiring, and the team is so willing to help each other reach their potential.