Welcome to our first newsletter of 2025. We’re excited to share with you “We’re All In,” our new marketing campaign featuring a bold statement that reflects our unique, integrated approach and deep client commitment. If you’re heading to the International Franchise Association (IFA) Convention in Vegas, you'll see “We’re All In” prominently displayed. We’re honored to be “All In” with you and are ready to connect, collaborate, and make an impact this year.

Come see these 12 All Points team members at our Nourishment Hub during the IFA Convention. It's back and better than ever! Located in the Networking Lounge adjacent to Convention Registration, be sure to stop by for a picture-perfect surprise and grab sweet, savory, and healthy snacks to refresh and refuel during the convention. Plus, don’t miss the chance to win cool prizes—look for the APPR scratch-off card in your IFA registration bag and redeem it at the Nourishment Hub. We can’t wait to see you there!

Will you be in Las Vegas for Super Bowl Sunday? Join us for a Super Bowl Party at the All Points Suite at Mandalay Bay on Sunday, February 9th. The suite number will be shared ahead of the event and the All Points team will assist you in accessing the suite at the elevators.

Doors open at 3 PM PT, but feel free to come whenever you’d like. Game day food and drinks will be plentiful. We’ll keep the party going through the end of the game. Please click the “Register” button below to RSVP.

Whether you’re on the plane to Vegas, prepping for a session, or gearing up for an All Points event, our IFA Spotify playlists are designed to be the soundtrack to your convention experience. Let us know what other tunes we should add to the queue.

We invite you to join us on Thursday, February 27, at 3:30 PM for an exclusive Northern Illinois Franchise Association (NIFA) event at the brand-new All Points PR office in River North. Come experience our modern space and enjoy a conversation with Julie Bieszczat, CEO of Barney Enterprises and a 14-unit Wendy’s franchisee. Julie will discuss the future of franchise ownership, covering key topics like new cost structures, tech innovations, policy influence, and global trends. As Chairwoman of the Wendy’s Franchise Association, she’ll also share insights on fostering strong communication between franchisees and franchisors to navigate today’s challenges.

After the NIFA event, stay for our Open House from 4:30–6:00 PM! Enjoy drinks, appetizers, and a tour of our new office. As our valued clients, we’re pleased to offer complimentary registration for you and your franchisees. Click the buttons below to secure your spot for each!