Case Study: Spherion
Objective: To create widespread buzz about Spherion’s brand refresh and to drive awareness as well as registrations for its National Job Fair.
Approach: All Points PR designed an integrated campaign that sparked massive media results for the company’s simultaneous rebranding initiative and local virtual job fairs its offices held nationwide at the start of 2021.
- 77M+ Media Impressions
- 82 Press Placements
- 3K+ Job Fair Registrations
- 350+ New Social Media Followers