All Points PR prides itself on its ability to create lead generating, original content for its clients. From strategy development to content creation, All Points PR generates search engine optimized content, full-service email campaigns and high quality video presentations for franchise and brand web assets. The content is used to drive leads for clients’ franchise opportunities, as well as their products and services.
Search engine optimization is an excellent way to increase your online presence and brand awareness by driving organic traffic to your site. All Points PR’s content marketing services enhance SEO, online credibility and visibility, while integrating into a comprehensive public relations strategy.
Furthermore, to assure clients consistently remain top of mind with target audiences, All Points PR’s content marketing services include the design, creation of copy and distribution of email campaigns focused on nurturing franchisee leads.
Plus, the thorough collection of offerings touch on several additional key facets of online and offline content, including:
- Management and maintenance of review sites
- Copywriting services (blog writing, email campaigns, website copy, etc.)
- Analytics and reporting
- Website management
All Points PR starts by creating a customized strategy for each brand and writes targeted editorial calendars. Most importantly, the content marketing service delivers campaigns that generate qualified franchise leads and nurtures interested candidates.