All posts by All Points Public Relations

A Hearty Holiday: America’s Dog & Burger Offers Seasonal Pot Roast Sandwich To Honor Veterans

A Hearty Holiday: America’s Dog & Burger Offers Seasonal Pot Roast Sandwich To Honor Veterans

 Chicago Eatery Donates Sandwich Proceeds to Benefit Honor Flight Chicago

CHICAGO – This December, America’s Dog & Burger (AD&B) is bringing one of its classic menu items back home for the holidays – warming the bellies of Chicagoans and the hearts of local veterans.
From December 1 to 31, the all-American eatery, traditionally celebrated for its city-inspired hot dogs and gourmet burgers, is offering guests its seasonal Pot Roast Sandwich and donating 25 percent from each meal’s proceeds to benefit Honor Flight Chicago.

Capturing the true spirit of the holidays and giving back to others, the restaurant’s fundraising initiative is in support of Honor Flight Chicago’s mission to recognize America’s most senior war veterans by providing them with a one-of-a-kind journey to Washington, D.C. The money raised will help provide senior war veterans with an all-expense-paid trip to reflect on their bravery and to visit the memorials built in their honor.

“When my father Gus returned home from the Korean War, he went straight to work in the restaurant business and, like countless other veterans, didn’t have time to truly reflect on his service,” said Manolis Alpogianis, co-founder and owner of America’s Dog & Burger. “But without our veterans’ unwavering sacrifices, our country wouldn’t be where it is today. Every veteran deserves to be recognized for their heroism and we’re committed to highlighting and supporting Chicago’s veteran community any way we can.”

Putting a twist on a wintertime favorite and capturing the nostalgia of a hearty, home-cooked meal, AD&B’s Pot Roast Sandwich is made with shredded pot roast, roasted onions, melted Swiss cheese and horseradish mayonnaise on grilled sourdough bread. The sandwich is served hot with a side of hand-cut fries or tater tots – rounding out a classic American meal.

“‘Thank you’ is one of the most powerful phrases in the English language,” said Mary Pettinato, CEO and co-founder of Honor Flight Chicago. “And yet, many of our senior war heroes, especially Korean War veterans like Gus Alpogianis, have waited decades to hear the expression of gratitude they so richly deserve. When companies like America’s Dog & Burger acknowledge the contributions of senior war veterans, these heroes realize their service and sacrifice have not gone unrecognized.”

Guests can indulge in the Pot Roast Sandwich and show their support for Chicago’s veteran community and Honor Flight Chicago by visiting an AD&B or America’s Dog operating location, including the spots at O’Hare International Airport and in Chicago’s Loop on East Randolph Street.

For more information on America’s Dog & Burger and a list of locations, visit www.adbfresh.com. For more information about Honor Flight Chicago and its mission, visit www.honorflightchicago.org.

About America’s Dog & Burger

Entrepreneurial brothers Manolis and George Alpogianis co-founded AD&B after a cross-country road trip through the United States. This now famous journey inspired the two to open a restaurant that offered the most compelling hot dog and burger tastes of the nation in one dynamic environment. The brand uniquely positions itself in the dog and burger scene by offering guests a variety of fresh, gourmet burgers, city-themed hot dogs, chicken sandwiches, Italian beef, salads and more. After more than 20 years of proven success, the family-run business is in strategic growth mode, awarding franchise opportunities to passionate individuals and teams attracted to the brand’s distinguishable niche.

To learn more about America’s Dog & Burgers and its franchise opportunities, visit www.adbfranchise.com. For more information about the restaurant, visit www.adbfresh.com.

About Honor Flight Chicago

Honor Flight Chicago is a 501c3 non-profit organization dedicated to recognizing the service and sacrifice of America’s senior war veterans by providing an all-expense-paid trip for these heroes to visit the Washington, D.C., memorials built in their honor. Founded in 2008, Honor Flight Chicago is the largest hub in the Honor Flight Network, and has to-date flown 82 flights, honoring almost 7,500 WWII and Korean War veterans.

NIFA Hosts Fall Luncheon at Google Headquarters

The Northern Illinois Franchise Association (NIFA), founded by All Points PR executive team Jamie and Lauren Izaks as well as friend and Marks & Klein lawyer Andrew Bleiman, hosts quarterly events, continuing its work of education the Chicagoland’s franchise community about the most pressing franchise-related topics of the day.

2017 was a strong year for NIFA, with four fabulous events including:

  • March Luncheon, sponsored by Laner Muchin and co-hosted by Job Creators Network (JCN), held at Chicago’s River Roast with keynote speaker Stephen Bienko about “Franchise 3.0: Scaling the Franchise Model”
  • May Luncheon, sponsored by Patriot Software and held at Joy District in River North with keynote speaker Dr. Ben Litalien about “The Future of Franchising: A Look at the Global Shifts Disrupting Today’s Franchise Model”
  • Summer Social, sponsored by All Points Public Relations and Marks & Klein, held at Rockit Burger Bar in Wrigleyville with a great raffle including Amazon and Apple products as well as Cubs tickets and more
  • Fall Luncheon, sponsored by Google, held at the Google Headquarters in the West Loop

The most recent event was the Fall Luncheon, during which nearly 100 guests networked at the beautiful Google Headquarters and enjoyed a delicious lunch in the unparalleled . NIFA membership enjoyed an invigorating keynote address by two of Google’s leaders, Lisa Landsman (Google Head of Industry, Restaurants) and Michelle Schumaker (Google Head of Sales Development, Retail & Tech Sectors), entitled “Maximizing Your Local Footprint through Digital.”

Michelle’s presentation centered on how digital advances influence consumers daily, and provided a unique perspective as both a Google innovator and a franchisee. Audience members were inspired to “be there, be useful and be ready” for digital innovations in the future. Among the helpful tools she imparted was the use of Test My Site, which helps business owners identify their website speed and how it stacks up to the competition in ease of use and loading time.

As always, NIFA stays committed to supporting the individuals and businesses in franchising at the franchisor, franchisee and supplier levels. Looking ahead, NIFA is planning a fantastic spring event – visit us at www.northernilfranchise.org to keep track of the latest developments.

All Points Team Shares What We’re Thankful For

It’s that time of year again, and the All Points team is taking a moment to reflect on the many things about which we are thankful. From personal to professional, we have a lot to give thanks for!

 Joey: I’m thankful for my close-knit family, longstanding friendships, and fun, collaborative work environment. (Plus, puppy cuddles!)

Rachel: I am thankful for beginning my career in an environment filled with supportive, dedicated and inspiring individuals that all come together to work as a team.

Allie: I’m thankful for my loved ones, great friends and my All Points family that embraces my passion for Beyonce and great creative work.

Lauren: I am thankful for all of the wonderful people in my life that help to make every day special; and for allowing me to try to do the same for them.

Bailey: I’m thankful for supportive family, true friends, great colleagues and pizza.

Jessica: I’m thankful for the opportunities that have been provided in 2017.

Amy: I’m thankful for a network of friends, family and colleagues that support me in my goals, both personal and professional, and also for the restorative power of coffee and my kittens.

Katie: I’m thankful for the education that led me to my career, my friends and family that are there beside me through all the different stages of life and my colleagues that always inspire me to reach my goals.

Jamie: I am thankful for the trust we have built both inside and outside of All Points Public Relations. The trust we have with each other on the team and how that continues to define our culture; the trust we have earned and that we maintain with our clients through an unrelenting desire to exceed expectations; and the trust coming from every direction that will continue to do things the right way.

Sydney: I’m thankful for colleagues and clients that make work fun, the never-ending support of family and the healing powers of puppy snuggles.

Maddy: This year I am thankful for my lovely support network that helped move me a total of three times this year.

Stephanie: I’m thankful for my supportive friends, family, colleagues and the opportunities that I’ve been given to grow personally and professionally throughout the past year.

Gillian: I’m thankful for my wonderful family, especially my mom, my best friend/roommate Franklin the Cat and having the opportunity to grow, take risks and learn more about myself each year.

Barbara: I’m thankful for the opportunity to work with our clients and the confidence they have in our team’s ability to elevate their brands. It really makes the work rewarding when clients praise us for our efforts!

Mackenzie: I’m thankful for wonderful and supportive family, friends, co-workers and bosses, as well for a faith foundation that has guided me through the ups and downs of 2017.

Baca: There’s so much to be thankful for this season – I am thankful for the incredible work environment All Points provides and my support team of inspiring colleagues and my insanely loving friends and family who push me to always go above and beyond.

The Joint Chiropractic Offers America the Relief It Needs with Nationwide Franchise Initiative

The Joint Chiropractic Offers America the Relief It Needs with Nationwide Franchise Initiative

Prominent Chiropractic Brand Targets Key Markets

SCOTTSDALE, Ariz. – Rest easy, America. Access to affordable chiropractic care is right around the corner.

The Joint Chiropractic, the fastest-growing chiropractic franchise in the United States, is unveiling a nationwide franchise growth plan that positions the brand for expansion in all corners of the country – a strategy that will bring relief to the millions of people seeking help for back, neck and joint pain.

Disrupting the health and wellness industry with its “no appointment, no insurance and no hassle” business model, The Joint plans to enter key communities throughout the nation, targeting cities throughout the United States such as Louisville, Kentucky and Kansas City (both Missouri and Kansas), and increase their clinic footprint throughout the greater Los Angeles and the San Francisco Bay areas. The expansion plan meets Americans’ demand for routine, affordable chiropractic care provided by high-quality, licensed professionals.

“Right now, we have the largest umbrella of chiropractic clinics in the world, but we’re only just getting started,” said Peter Holt, CEO of The Joint. “There’s been a shift toward convenience in the healthcare industry and that’s something we’ve stood for since day one. For consumers looking for speedier appointments and routine adjustments, The Joint continues to be the only accessible option, which is why we’re bringing our clinics into more neighborhoods coast-to-coast.”

As the nation’s largest network of no-insurance clinics, The Joint is reinventing the chiropractic sector by making quality healthcare affordable for patients seeking pain relief and ongoing wellness. By welcoming walk-ins and strategically placing locations near high-traffic shopping centers, grocery stores and retail areas, consumers have easier access to the clinics and can seamlessly visit a licensed chiropractor without disrupting their daily lives.

Additionally, The Joint’s unique membership model allows patients to customize ongoing treatment plans or take part in preventative care on a weekly basis. Plus, chiropractors across the company’s network have secure access to patient files, meaning members can use their membership at any The Joint clinic. Through pain management and ongoing treatment plans, The Joint and its doctors operate with a noble purpose to change the way people live their lives.

From its inception in 1999, The Joint has expanded steadily with a tremendous growth spurt occurring after the brand began franchising in 2006. The chiropractic franchise now has more than 380 clinics open or in development across the United States. Adding to the appeal of the concept, franchise and corporate locations are earning double-digit percentage annual revenue growth, with a 17 percent increase from 2015-2016 and similar projections for 2016-2017.

As The Joint continues to expand, the brand is awarding franchise opportunities to qualified individuals who share the company’s passion for health and wellness. Ideal franchisees include chiropractors looking to launch a business or supplement their independent practice, multi-concept franchise owners and investors interested in pursuing semi-absentee business ownership.

With no cost of goods, a limited number of employees per location and the ability to operate in small spaces (often less than 1,000 square feet), the business model provides strong unit economics with recurring revenues and scalability that attracts entrepreneurs from all professional backgrounds, regardless of chiropractic experience.

In addition, the brand’s membership model helps franchisees maximize profits while simplifying the hassles that come with insurance billing and other limitations in traditional chiropractic practice settings. The Joint’s investment opportunity, made up of extensive site selection procedures, training programs and marketing support starts at $211,400, which includes the initial franchise fee.

For more information on The Joint Chiropractic’s franchise opportunities, visit www.thejointfranchise.com.

About The Joint Chiropractic

Based in Scottsdale, Arizona, The Joint is an emerging growth company that is reinventing chiropractic care by making quality care convenient and affordable for patients seeking pain relief and ongoing wellness. Its no-appointment policy and convenient hours and locations make care more accessible, and affordable membership plans and packages eliminate the need for insurance. With nearly 400 clinics nationwide and more than four million patient visits annually, The Joint is a leader in the chiropractic profession. For more information, visit www.thejoint.com. For more information about The Joint’s franchise opportunities, visit www.thejointfranchise.com.

All Points PR Associate Lauren Baca Shares Lead Ad Primer

 

One of the most essential components to the All Points PR employee experience is our commitment to ongoing learning and education. To that point, PR Associate Lauren Baca recently took it upon herself to learn the ins and outs of LinkedIn lead generation ads and educated the team during the monthly seminar.

Lauren, while not an expert in social media strategy or even a Social Media Associate, did substantial research and discussed the ways that our PR team can harness the expertise of our social media team. With so much information at our fingertips online, it’s more accessible than ever to better educate our clients – and ourselves – on how lead generation ads can be a successful component to any earned or owned media campaign.

She explained the role that lead generation ads play in an overall franchise growth/lead acquisition strategy, and the team now has a more comprehensive overview of this complex topic to apply to our day-to-day PR, content marketing and social media work. From answers to common lead generation questions to in-depth understandings of how to target, retarget and create lead ads, the All Points team is prepared for even more franchise development social media trends.

Lauren’s presentation encouraged the team to find topics they’re curious about and to take the first step toward learning them, thus adding valuable services and expertise to our client offerings. Stay tuned for December’s seminar!

Digital Doc “Techs the Town” with Electronic Donation Drive

Digital Doc “Techs the Town” with Electronic Donation Drive

Prominent Tech Repair Brand Hosts Community-Driven Holiday Campaign; Collects Tech Devices for Organizations in Need  

GLENVIEW, Ill. – Forget decking the halls. It’s time to tech the town.

This holiday season, Digital Doc, the nation’s leading provider of certified, pre-owned devices and electronic repair services, is leaving its digital footprint in the hearts of community groups and nonprofit organizations with limited access to technology.

From November 13 to January 13, participating Digital Doc stores are collecting gently used electronics and encouraging customers and business owners to donate their old cell phones, tablets and computers. The brand-wide initiative, named “Tech the Town” emphasizes the importance to recycle and reuse technology, while spreading holiday cheer and gifting gadgets to those in need.

“Nowadays, people are constantly upgrading their devices and abandoning their old tech– especially during the holiday season,” said Levi Dinkla, CEO of Digital Doc. “Instead of leaving perfectly salvageable technology to sit in a junk drawer, we want to provide these items to new owners who don’t necessarily have the same privileges. So many people would find joy from the donations, and we’re rallying our customers to help us make a meaningful difference in their lives.

In addition to collecting gently used cell phones, tablets and laptops, participating Digital Doc stores are also accepting broken devices and electronics that are in poor condition. In order to eliminate the amount of technology that gets thrown away and sent to landfills, Digital Doc will either repair the item for donation or dispose of it properly.

With an expert team of certified technicians at every location, Digital Doc empowers customers with the knowledge that allows them to take control of their devices and make informed decisions about when to repair, replace, recycle or resell aging or broken technology. Committed to providing customer service and customer education that is unparalleled in the market, Digital Doc’s teams of experts receive thorough and ongoing training on all of the latest devices and digital technologies to ensure repairs are done in an expedient manner.

Beyond addressing the technology needs of customers, Digital Doc also provides support to small businesses in the communities it serves. For smaller businesses without the support of a dedicated IT department, Digital Doc serves as a reputable solution to hardware problems or equipment repairs. Many Digital Doc locations also service local public and private schools in their communities.

For more information about Digital Doc and a list of store locations, visit www.digitaldocrepair.com.

About Digital Doc

Established in 2010, Digital Doc is the leading provider of certified, pre-owned devices and premier destination for cell phone, tablet and computer repairs. Armed with a team of trained and certified staff members armed with the latest knowledge of technology and devices, each Digital Doc location serves as a one-stop-shop for customers to address their technology needs in an efficient and reliable manner.

To learn more about Digital Doc’s services and locations, visit www.digitaldocrepair.com. For more information on Digital Doc franchising opportunities, visit www.digitaldocrepair.com/franchise/.

Zippy Shell Signs Multi-State Agreement to Enter New Markets

Zippy Shell Signs Multi-State Agreement to Enter New Markets

Existing Franchise Owner and Investor Partners to Bring Cost Effective and Cutting Edge Moving and Storage Concept to Four States

WASHINGTON – Zippy Shell, the fastest growing nationwide franchise business in both the moving and storage industries, announced today it has signed an agreement with existing franchisee Marcus Flinders for the Boston, Miami, Indianapolis and Detroit markets.

Flinders, owner of Zippy Shell Salt Lake City and president of ZDHF Holdings LLC, will manage the launch of each market alongside local market teams. The first location to launch will be Boston in March 2018. The Miami, Indianapolis and Detroit markets will open with a launch every six months after Boston.

Since its opening in March 2016, Zippy Shell Salt Lake City has experienced substantial growth, with 130 percent month-over-month growth since March 2017. Flinders has also grown the container count at a record-setting pace. Flinders plans to replicate this momentum in Boston, Miami, Indianapolis and Detroit.

“The moving and storage industries are rapidly evolving and Zippy Shell is leading the way,” said Flinders. “With the brand’s technology systems and corporate support team, we will be able to help people across the nation with their moving and storage needs. I am looking forward to this next phase of leading the charge to bring Zippy Shell to multiple diverse markets.”

Zippy Shell provides a simple solution for moving and storage services in markets across the nation. Efficiencies are achieved on several levels, including Zippy Shell’s open-air, lightweight containers that are uniquely designed to be shipped inside a traditional dry van or freight truck and then can be collapsed and easily shipped back. Further, customer convenience and security are prioritized through Zippy Shell storage services in nearby facilities until ready for transportation or unloading at your final destination.

“Marcus has done a tremendous job in Salt Lake City growing the business rapidly while developing the brand as a leader in the moving and storage markets,” said Rick Del Sontro, president of Zippy Shell. “This is a significant opportunity to bring Zippy Shell to four major cities and I know Marcus and his partners are up for the task. I have no doubt that they will continue to be prove Zippy Shell to be a disruptor in these key markets. We can’t wait for the Boston launch to kick off the excitement.”

Franchisees benefit from Zippy Shell’s competitive advantages. The model requires less capital and less equipment costs, which is just one of the ways it differentiates it from all other moving and storage companies. In turn, Zippy Shell is able to pass savings on to its consumer and business customers. Moreover, the Zippy Shell loading and delivery system is much more mobile and can access more locations than traditional services, and drivers do not need special training.

Offering entrepreneurs interested in investing in the franchise a full suite of support services ranging from initial and ongoing training to sales and marketing programs, Zippy Shell also provides a central call center that works to connect local offices with customers in their areas. Ideal franchise candidates are those who can consider the semi-absentee business model, are interested in opening multiple units and can invest a significant amount of capital at the onset in order to see the business develop into an empire over time. Franchise partners could be individuals, small teams and/or multi-unit owners of franchises.

For information on franchising opportunities, visit www.zippyshell.com/franchise.

About Zippy Shell:

Founded in Australia in 2007 and brought to the United States in 2010, Zippy Shell brilliantly streamlines two industries – practical, personal storage and safe, secure moving – into one simple and easy model. Through a network of franchise locations and licensed partners, Zippy Shell provides a complete suite of services to the customer ranging from self-pack storage through full service moving. The brand’s rapid franchise expansion into new markets across the country creates opportunities for seasoned entrepreneurs looking to build and expand their portfolios. Headquartered in Washington, D.C., Zippy Shell currently has 48 independently operated, corporately operated and jointly operated facilities serving more than 140 markets. For more information, visit www.zippyshell.com.

Watch All Points PR President Jamie Izaks Explain the Importance of a Social Media Influencer Strategy

Social media influencers are increasingly becoming an important component of the public relations mix. As influential “everyday” citizens, they lend a voice of credibility to your brand while showing off your product or service in a favorable light. Plus, they create content that can be repurposed many times over.

All Points PR President Jamie Izaks recently appeared in a short video to talk about ways to work with social media influencers to secure multi-platform press opportunities. He discussed some ways that All Points has found success working with influencers to promote our various franchise clients.

Click here to watch Jamie’s video on the All Points PR Facebook page. Be sure to follow along for even more quick tips.

A Handwritten Holiday: Bottle & Bottega Is Painting Spirits Bright With Heartfelt Messages

A Handwritten Holiday: Bottle & Bottega Is Painting Spirits Bright With Heartfelt Messages

National Art & Wine Studio Spreads Holiday Cheer To Community Groups With Customized Cards

CHICAGO – In the midst of holiday hustle and bustle, Bottle & Bottega is taking time to embrace the true spirit of the season.

The national paint-and-sip concept, known for bringing families and friends together with its fun and innovative art parties, is spreading cheer outside the studio and into the hearts of locals who could use some extra love.

This winter, participating Bottle & Bottega studios are “Painting Spirits Bright” and encouraging guests to write handwritten holiday messages of support and well wishes to neighboring community groups worthy of special recognition – from seniors living in retirement homes to local law enforcement who work around the clock and other groups who could use some holiday cheer.

“Much like the holiday season, our studios create a sense of joy and warmth for everyone that comes through our doors,” said Nancy Bigley, CEO of Bottle & Bottega. “With Painting Spirits Bright, we’re giving our guests an opportunity to reflect on those feelings, remember what they’re thankful for and express their care and gratitude towards others in their community that may not have the same fortune or holiday experience.”

From November 13 through December 22, Bottle & Bottega guests are invited to attend any painting party to partake in an instructor-led art tutorial, create a masterpiece of their own and share heartfelt words with others in their town. During the studio’s cocktail hour, guests will be provided with blank cards to write a custom, handwritten message on prior to painting their canvas, wood pallet or other unique art form. At the end of the month-long campaign, cards will be collected and distributed to the studio’s chosen community group to help spread holiday cheer.

As an additional act of kindness, participating Bottle & Bottega studios are brightening up neighborhood facilities by donating in-studio art pieces to local organizations that may not have resources available to decorate their space this season. Any guest who visits Bottle & Bottega has an option to leave their painting behind and pay their art forward too.

Bottle & Bottega is one part artistic adventure and one part cocktail party, bringing out the creative side in everyone regardless of skill. Through a blend of hands-on professional art instruction and, of course, a glass of wine or beer, Bottle & Bottega helps guests create a masterpiece that they can be proud to take home.

For more information on Bottle & Bottega and a list of studio locations, visit www.bottleandbottega.com.

About Bottle & Bottega

A stroke of artistic genius paints a totally new picture of what is possible when friends, couples or colleagues get together for a Bottle & Bottega art party — an experience unlike any other. One part artistic adventure and one part cocktail party, Bottle & Bottega inspires the inner artist in everyone regardless of skill or practice, through a blend of hands-on art sessions, on-site professional instruction and, of course, a glass of your favorite wine. Bottle & Bottega paint and wine parties are perfect for individuals, couples and groups of all sizes for a variety of personal and professional occasions.

Bottle & Bottega is the art innovation leader in the paint & sip space, inspiring multiple art form innovations since 2009. For more information about Bottle & Bottega visit http://bottleandbottega.com.

CMIT Solutions Launches Technology Revolution in Times Square

CMIT Solutions Launches Technology Revolution in Times Square 

Local Entrepreneurs Open New Office to Enhance IT Services and Support for Small and Medium-Sized Businesses in Manhattan 

NEW YORK – CMIT Solutions is launching a technology revolution in Manhattan.

CMIT Solutions, the nation’s leading provider of information technology (IT) services to the small and medium-sized business community announced today the opening of a new office in Times Square. Times Square area businesses now have a trusted IT service provider in town to provide flat rate, around-the-clock maintenance and monitoring solutions.

“Small and medium-sized businesses throughout Times Square that have felt the pain of productivity coming to a halt when their computers, networks and servers fail them need look no further. These businesses will now have access to a full-time IT staff they can trust at prices they can afford,” said Ron Orland, who is operating CMIT Solutions of Manhattan, Times Square, along with his partner Shawn Fell. “CMIT’s proactive approach to computing helps our clients avoid the pain of halted productivity.”

CMIT Solutions offers a broad spectrum of proactive information security practices, computer maintenance, monitoring, and virtual technology packages, along with quick response services when an unexpected crises occur. CMIT Solutions has carved out its niche as an industry innovator that specializes in working with the small business community. Combine this with the company’s leading technology partners, including Microsoft, Dell, and Intuit, and the Manhattan business community now has an edge in today’s increasingly challenging marketplace.

“When it comes to technology infrastructure, small and medium-sized businesses need the same tools and support services as large enterprises — just on a smaller scale and at prices they can afford,” Fell explained. “They need the same assurance that their confidential business data will be protected, computers will run without interruption, and their systems will remain free from viruses, spyware, hackers, and failures. Furthermore, they’ll need the same expert advice and problem-solving approach that large businesses receive from high-dollar consultants, with Fell and Orland acting as the virtual CIOs for small and medium businesses. CMIT Solutions is one of the only IT providers offering this level of expertise and customized service at rates small businesses can afford.”

Fell and Orland are both veterans of the technology industry, holding various consultant and management roles for more than 30 years. Their combined business experience and years in the IT industry have prepared them to work with the small and medium-sized business community throughout Manhattan.

“We couldn’t be happier,” Orland said. “With the support of CMIT’s Central Office, technology partners, and a network of 170-plus offices nationwide, Shawn and I are a part of an organization with remarkable resources. We’re looking forward to getting involved with the community and sharing our knowledge with local businesses in need of IT support.”

Ranked number one in its category in Entrepreneur Magazine’s 2017 Franchise 500® list, CMIT Solutions is a frontrunner among IT support providers for small to medium-sized businesses in the United States.

For more information on CMIT Solutions of Times Square and the services it offers, please email businessmatters@cmitsolutions.com or visit https://www.cmitsolutions.com/times-square/.

About CMIT Solutions

CMIT Solutions (CMIT) is a leading provider of information technology (IT) professional services and products to small and medium-sized businesses, and is uniquely capable of supporting small businesses anywhere, coast to coast in the United States and Canada. By focusing on developing and maintaining local, trust-based relationships with its customers, CMIT is able to meet all of their IT needs. CMIT offers a wide variety of services and products, including enterprise-class solutions, at prices small businesses can afford. CMIT Solutions has been ranked number one in its category in Entrepreneur Magazine’s Franchise 500® list for five consecutive years. Because of its growing geographic presence and partner programs, CMIT is a very attractive sales and/or support channel for larger firms desiring to reach the millions of small and medium-sized businesses in the United States.

For more information, please visit www.cmitsolutions.com

CMIT Solutions Launches Technology Revolution In Knoxville and Oak Ridge

CMIT Solutions Launches Technology Revolution In Knoxville and Oak Ridge

Local Entrepreneur Opens New Office to Enhance IT Services and Support for Small and Medium-Sized Businesses in Knoxville and Oak Ridge

KNOXVILLE, Tenn. – CMIT Solutions is launching a technology revolution in Knoxville and Oak Ridge.

The nation’s leading provider of information technology (IT) services to the small and medium-sized business community announced today the opening of a new office in Knoxville. Local business owners and management now have a trusted IT service provider in town to provide flat rate, around-the-clock maintenance and monitoring solutions.

“Small and medium-sized businesses throughout Knoxville that have felt the pain of productivity coming to a halt when their computers, networks, and servers fail them — or are simply unhappy with their current or former IT service provider — need look no further,” said Crit Parrott, president of CMIT Solutions of Knoxville. ”These businesses now have access to a full range of IT support services they can trust at prices they can afford.”

Offering a broad spectrum of proactive computer maintenance, monitoring, and virtual technology packages, including cloud computing and hosting, along with quick response services when unexpected crises occur, CMIT Solutions has carved out its niche as an industry innovator that specializes in working with the small business community. Combine this with the company’s leading technology partners, including Microsoft, Dell, and Intuit, and the Knoxville and Oak Ridge business communities now have an edge in today’s increasingly challenging marketplace.

“When it comes to technology infrastructure, small and medium-sized businesses need the same tools and support services as large enterprises — just on a smaller scale and at prices small businesses can afford,” Parrott explained. “They need the same assurance that their confidential business data is protected, that their computers will keep running without interruption, and that systems remain free from viruses, spyware, hackers, and failures. Furthermore, they need the same expert advice and problem-solving approach that large businesses receive from high-dollar consultants. CMIT Solutions is one of the only IT providers offering this level of expertise and customized service at rates small businesses can afford.”

Parrott was born and raised in Knoxville is a UT graduate with nearly 30 years of experience in the IT field. He has provided IT support as a U.S. Department of Defense contractor. With the skills to implement a wide range of technology and software, Parrott will be a true asset to the Knoxville small and medium-sized business community. He has extensive experience when it comes to setting up IT systems for clients that have a sound security foundation and he understands a client’s desire to keep classified information secure. Parrott is uniquely qualified to effectively deal with the technical and operational challenges that businesses will confront in today’s competitive marketplace.

“I couldn’t be happier,” Parrott said. “With the support of CMIT’s home office, technology partners, and a network of 160-plus offices and more than 700 technical resources nationwide, we are part of an organization with remarkable resources. CMIT Solutions allows me to fulfill a longtime goal of owning my own business, while at the same time contributing to the Knoxville community by providing a valuable service and by creating employment opportunities.”

For more information on CMIT Solutions of Knoxville and the services it offers, please contact Crit Parrott at cparrott@cmitsolutions.com or visit http://www.cmitsolutions.com/knoxville.

About CMIT Solutions

CMIT Solutions (CMIT) is a leading provider of information technology (IT) professional services and products to small and medium-sized businesses, and is uniquely capable of supporting small businesses anywhere, coast to coast in the United States and Canada. By focusing on developing and maintaining local, trust-based relationships with its customers, CMIT is able to meet all of their IT needs. CMIT offers a wide variety of services and products, including enterprise-class solutions, at prices small businesses can afford. CMIT Solutions has been ranked number one in its category in Entrepreneur Magazine’s Franchise 500® list for five consecutive years. Because of its growing geographic presence and partner programs, CMIT is a very attractive sales and/or support channel for larger firms desiring to reach the millions of small and medium-sized businesses in the United States.

For more information, please visit www.cmitsolutions.com.

CMIT Solutions Launches Technology Revolution in the Merrimack Valley

CMIT Solutions Launches Technology Revolution in the Merrimack Valley

Local Entrepreneur Opens New Office to Enhance IT Services and Support for Small and Medium-Sized Businesses in the Merrimack Valley

 ANDOVER, Mass., – CMIT Solutions is launching a technology revolution in the Merrimack Valley.

The nation’s leading provider of information technology (IT) services to the small and medium-sized business community announced today the opening of a new office in Andover. Local business owners and management now have a trusted IT service provider in town to provide flat rate, around-the-clock maintenance and monitoring solutions.

“Small and medium-sized businesses throughout the Merrimack Valley that have felt the pain of productivity coming to a halt when their computers, networks, and servers fail them — or are simply unhappy with their current or former IT service provider — need look no further,” said Armand Buonanno, president of CMIT Solutions of The Merrimack Valley. ”These businesses will now have access to a full-time IT staff they can trust at prices they can afford.”

Offering a broad spectrum of proactive computer maintenance, monitoring, and virtual technology packages, along with quick response services when unexpected crises occur, CMIT Solutions has carved out its niche as an industry innovator that specializes in working with the small business community. Combine this with the company’s leading technology partners, including Microsoft, Dell, and Intuit, and the Merrimack Valley business community now has an edge in today’s increasingly challenging marketplace.

“When it comes to technology infrastructure, small and medium-sized businesses need the same tools and support services as large enterprises — just on a smaller scale and at prices they can afford,” Buonanno explained. “They need the same assurance that their confidential business data will be protected, computers will run without interruption, and their systems will remain free from viruses, spyware, hackers, and failures. Furthermore, they’ll need the same expert advice and problem-solving approach that large businesses receive from high-dollar consultants. CMIT Solutions is one of the only IT providers offering this level of expertise and customized service at rates small businesses can afford.”

Buonanno has more than 20 years of experience technology industry, having previously worked in the wagering-technology sector of the gaming industry. He has earned a Bachelors of Business degree, a certificate in management, and an MBA. His education and extensive IT experience have prepared him to work with the small business community help with their technology choices and become a trusted advisor to these local businesses through CMIT Solutions.

“I couldn’t be happier,” Buonanno said. “With the support of CMIT’s home office, technology partners, and a network of 160-plus offices nationwide, we are part of an organization with remarkable resources. CMIT Solutions allows us to fulfill a longtime goal of owning our own business, while at the same time contributing to the community by providing a valuable service.”

Ranked number one in its category in Entrepreneur Magazine’s 2015 Franchise 500® list, CMIT Solutions is widely recognized as the frontrunner among IT support providers for small to medium-sized businesses in the United States.

For more information on CMIT Solutions of The Merrimack Valley and the services it offers, please email abuonanno@cmitsolutions.com or visit www.cmitsolutions.com.

About CMIT Solutions

CMIT Solutions (CMIT) is a leading provider of information technology (IT) professional services and products to small and medium-sized businesses, and is uniquely capable of supporting small businesses anywhere, coast to coast in the United States and Canada. By focusing on developing and maintaining local, trust-based relationships with its customers, CMIT is able to meet all of their IT needs. CMIT offers a wide variety of services and products, including enterprise-class solutions, at prices small businesses can afford. CMIT Solutions has been ranked number one in its category in Entrepreneur Magazine’s Franchise 500® list for five consecutive years. Because of its growing geographic presence and partner programs, CMIT is a very attractive sales and/or support channel for larger firms desiring to reach the millions of small and medium-sized businesses in the United States.

For more information, please visit www.cmitsolutions.com

CMIT Solutions Launches Technology Revolution in Winter Haven

CMIT Solutions Launches Technology Revolution in Winter Haven

 Local Entrepreneur Opens New Office to Enhance IT Services and Support for Small and Medium-Sized Businesses in Winter Haven

WINTER HAVEN, Fla. – CMIT Solutions is launching a technology revolution in Winter Haven.

The nation’s leading provider of information technology (IT) services to the small and medium-sized business community announced today the opening of a new office in Winter Haven. Local business owners and management now have a trusted IT service provider in town to provide flat rate, around-the-clock maintenance and monitoring solutions.

“Small and medium-sized businesses throughout Winter Haven that have felt the pain of productivity coming to a halt when their computers, networks, and servers fail them — or are simply unhappy with their current or former IT service provider — need look no further,” said Ed Handley, president of CMIT Solutions of Winter Haven. ”These businesses now have access to a full-time IT staff they can trust at prices they can afford.”

Offering a broad spectrum of proactive computer maintenance, monitoring, and virtual technology packages, including cloud computing and hosting, along with quick response services when unexpected crises occur, CMIT Solutions has carved out its niche as an industry innovator that specializes in working with the small business community. Combine this with the company’s leading technology partners, including Microsoft, Dell, and Intuit, and the Winter Haven business community now has an edge in today’s increasingly challenging marketplace.

“When it comes to technology infrastructure, small and medium-sized businesses need the same tools and support services as large enterprises — just on a smaller scale and at prices small businesses can afford,” Handley explained. “They need the same assurance that their confidential business data is protected, that their computers will keep running without interruption, and that systems remain free from viruses, spyware, hackers, and failures. Furthermore, they need the same expert advice and problem-solving approach that large businesses receive from high-dollar consultants. CMIT Solutions is one of the only IT providers offering this level of expertise and customized service at rates small businesses can afford.”

Handley has more than 30 years of related experience in the IT field in a range of areas including product development, program management and business development. With a background in electrical engineering combined with his professional experience, Handley is uniquely qualified to effectively deal with the technical and operational challenges that businesses will confront in today’s competitive marketplace.

“I couldn’t be happier,” Handley said. “With the support of CMIT’s home office, technology partners, and a network of 160-plus offices and more than 700 technical resources nationwide, we are part of an organization with remarkable resources. CMIT Solutions allows me to fulfill a longtime goal of owning my own business, while at the same time contributing to the community by providing a valuable service and by creating employment opportunities.”

For more information on CMIT Solutions of Winter Haven and the services it offers, please email ehandley@cmitsolutions.com, call 863-223-2666 or visit http://www.cmitsolutions.com/winterhaven

About CMIT Solutions

CMIT Solutions (CMIT) is a leading provider of information technology (IT) professional services and products to small and medium-sized businesses, and is uniquely capable of supporting small businesses anywhere, coast to coast in the United States and Canada. By focusing on developing and maintaining local, trust-based relationships with its customers, CMIT is able to meet all of their IT needs. CMIT offers a wide variety of services and products, including enterprise-class solutions, at prices small businesses can afford. CMIT Solutions has been ranked number one in its category in Entrepreneur Magazine’s Franchise 500® list for five consecutive years. Because of its growing geographic presence and partner programs, CMIT is a very attractive sales and/or support channel for larger firms desiring to reach the millions of small and medium-sized businesses in the United States.

For more information, please visit www.cmitsolutions.com.

Jamie Izaks Featured on Social Geek Radio

We’re proud to say that many franchise and public relations publications consider All Points a resource and expert source on the franchising, PR, writing, editing and social media topics of the day. To this point, we at All Points want to share some secured publicity of our own.

All Points PR President Jamie Izaks was recently featured on Social Geek Radio to share his thoughts about establishing social media policies for franchisees. Jamie did a 35-minute segment on the topic, recognizing that between politics, natural disasters and celebrity scandals, it’s a tumultuous time to be in the media. He shared how franchise brands should handle social media on all levels.

Click here to listen to Jamie’s segment on Social Geek Radio.

From podcasts, bylines, national and trade press down to the local and regional media, All Points has the experience it takes to foster mutually beneficial media relationships to further the reputation of our franchise clients – and All Points itself.

To see more secured press that we’ve garnered for our clients and for All Points, click here.

Postal Connections and iSOLD It Rally Communities to “Share Your Story” for Veterans Day

Postal Connections and iSOLD It Rally Communities to “Share Your Story” for Veterans Day

 Brands Launch Second Annual Book Donation Drive  For Active Duty Military and Veterans

FRISCO, Texas – In honor of Veterans Day, Postal Connections and iSOLD It are rallying communities across the country for the second consecutive year to “Share Your Story” in a month-long, nation-wide book donation drive.

From Wednesday, October 11 through Saturday, November 11 (Veterans Day), the brands are partnering with Operation Paperback to gather gently used paperback books to donate to active troops, veterans and VA hospitals in need. Postal Connections and iSOLD It stores across the country will be accepting donations from local residents, businesses and community members to send to troops serving overseas and on U.S. soil. Books must be gently used paperbacks that are in good condition (i.e., no books that are old, musty, yellow with bent spines or ripped covers). Suggested book genres include action, bestsellers, biographies and memoirs, fantasy, history, horror, mysteries, science fiction, true crime and children’s books for military families. Educational and homeschool materials are also welcome.

“The response to last year’s donation drives was overwhelming – we received more than 5,000 book donations from communities across the country,” said Fred Morache, CEO of Postal Connections and iSOLD It. “It really was inspiring to see the communities rally together in support of the nation’s veterans and active duty troops. We’re proud to again be working with Operation Paperback to help get these books from communities around the nation to our service men and women abroad and at home – it’s a small token of ‘thanks’ for the sacrifices they have made to serve and protect our country.”

In addition to overseas locations, Operation Paperback provides books to wounded warrior programs and veterans hospitals located across the U.S., as well as USO centers at U.S. airport transit points. The organization has more than 19,000 volunteers from all 50 states, forming a network of shippers that send upwards of 15,000 books every month to troops.

About Postal Connections

Founded in 1995, Postal Connections is a growing franchise chain of postal, shipping and business service stores, with 40 locations nationwide aimed at providing convenience for its customers. Standard Postal Connections stores operate by offering consumers and small businesses needed services and products that include shipping alternatives, packaging, freight, offset printing, creative services, copying, mail receiving, inkjet, toner and laser cartridges, notary, passport photos, fax, office and shipping supplies, iSold It online sales assistance services and much more.

To learn more about Postal Connections’ services, visit www.postalconnections.com or call (619) 294-7550. For more information on Postal Connections franchise opportunities, visit www.postalconnections.com/franchise-opportunities/ or call 1-800-POSTALS (767-8257).

About iSOLD It

Established in 2001, iSOLD It is the premier service for selling merchandise on eBay, Amazon and Craigslist. As the largest chain of online sales assistance retailers, iSOLD It is designed for customers who lack the time or are uncomfortable with selling goods online.

To learn more about ISOLD It’s services, visit www.i-soldit.com. For more information on iSOLD It’s franchise opportunities, visit www.i-soldit.com/franchise-opportunities/ or call (619) 334-2749.

All Points PR Associate Joey Jiracek Inspires Team to Think Creatively

The All Points PR team recently had a burst of creativity at the monthly team seminar, facilitated by PR Associate Joey Jiracek.

Joey’s presentation focused on harnessing the creativity within us all. As PR professionals, we are skilled in creative areas from writing and pitch development to communication strategy and team building.

As a team, we participated in a few improv-inspired activities to warm us up creatively. One of the most fun parts of Joey’s presentation was called the “185 Joke Structure,” where the team comes up with a joke along the lines of, “185 (blanks) walk into a bar. The bartender says “Sorry, we don’t serve (blanks) here,” so the (blanks) say (punchline).”

A great example by Account Lead Mackenzie Coopman: “185 almonds walk into a bar. The bartender says, we don’t serve almonds here. The almonds say, ‘that’s nuts!’”

We also explored how to use “yes, and,” a common improv theme, to spice up our brainstorming. Check out the All Points page to watch some of the fun streamed live!

Joey encouraged the team to dig deep and see where we can find small ways to inject our daily work with big doses of creativity, which will benefit our clients and our team as a whole. Stay tuned for November’s seminar!

All Points Makes Positive Impact in Chicago

At All Points, we’re passionate about social responsibility and are committed to building meaningful relationships with local social, community and environmental organizations.

Through our Positive Impact program, which compromises quarterly volunteer initiatives, we’re able to engage philanthropically with Chicagoland groups that rely on outside support to make a significant difference on others’ lives.

A few weeks ago, All Points spent an afternoon working with Cradles to Crayons in Chicago. With more than 200,000 of the city’s youth living in poverty, Cradles to Crayons’ mission is to provide children from birth through age 12, in homeless or low-income situations, with the essential items they need to thrive – at home, at school and at play.

During our visit, our team sorted through piles of gently used clothing, paired together outfits and made clothing bundles for infants 6-12 months old. Together, we packed more than 90 bundles filled with a week’s worth of clean clothing that will be provided to struggling parents in need.

Volunteering with Cradles to Crayons was a rewarding experience for the entire team. We look forward to carrying on All Points’ Positive Impact tradition and giving back through various initiatives for years to come.

Check out our Facebook page for photos and video footage from our day at Cradles to Crayons!

Pearle Vision® Outlines Strategic Franchise Growth Phase

Pearle Vision® Outlines Strategic Franchise Growth Phase

Premium Eye Care Brand Puts Focus on Strength of Operating Model to Create Scalable and Sustainable Franchise Investment

MASON, Ohio. – Injecting innovation into every level of its brand, Pearle Vision has set the stage for a strategic franchise growth phase that will significantly expand the brand’s U.S. presence. This commitment to cultivating transformative advancements in its own business has led to infusing new centers into the Pearle Vision development pipeline in 2017, as well as a pair of confirmed multi-unit area development deals for Tampa and Phoenix.

The brand’s operating model, eyecon, launched in 2015. eyecon is designed to maximize efficiencies at each Pearle Vision EyeCare Center – including a turnkey supply chain, is one element that is paving the way for the brand’s emergent franchise growth.

“It is imperative to nurture our staying power. For more than six decades we’ve been a leader in eye care and the advancements we’ve made recently are all geared to keep us right there,” said Alex Wilkes, general manager of Pearle Vision. “Pearle Vision has been one of the best kept secret in the optical industry. Our system includes licensed owners (franchisees) who have built incredible businesses for themselves and now we’ve reinforced the model for years to come.”

Along with eyecon, Pearle Vision has redefined its local marketing approach, providing licensed owners at every stage of their business cycle a plan to keep and expand market share. The digital component of the brand’s marketing package now includes online exam scheduling, which has quickly made a strong impact, accounting currently for 25 percent of Pearle Vision licensed owners’ patient scheduling.

Likewise, Pearle Vision distinguishes itself in the marketplace with the sway of immense buying power on its side, bridging relationships with the most well-known name brands in eyewear and managed vision care, maintaining tight connections with lens and contact lens distributors and providing access to state-of-the-art equipment at favorable price points.

“It is all about helping licensed owners become more profitable. The business model supports our pledge that ‘Nobody Cares for Eyes More Than Pearle’ and the only way we can achieve that is if our owners can focus on what they do best – running their business and caring for patients,” added Wilkes. “From the exam room to the retail floor we are creating value for our licensed owners that they cannot find elsewhere.”

The value proposition in place for licensed owners is earning admiration from both within the current franchise system and among a new set of licensed owners. Markets targeted for new growth span the United States, from regions with existing centers such as New York and Seattle, to untapped, attractive areas that include San Francisco, San Diego and Louisville.

Plus, the launch of an impressive Area Developer model in early-2017 has resulted in Pearle Vision awarding a group of qualified licensed owners the rights to open throughout entire designated market areas (DMAs) or states. Thus far, area developer groups have finalized agreements to build out the Tampa and Phoenix markets as interest remains high across the country for this new opportunity.

Pearle Vision is positioning its current and projected licensed owner opportunities with: 1) skilled optometrists (currently 50 percent of licensed owners); 2) opticians (employ optometrists or lease space to them); and 3) investor groups. Ideal licensed owners have a desire to build strong teams, embrace innovation, remain customer and care focused and dedicate themselves and their businesses to the communities they serve.

Pearle Vision aims to expand with qualified licensed owners that embody a contagious entrepreneurial spirit and who have a deep appreciation for following the brand’s processes and systems. The franchise opportunity has been designed to meet the needs of today’s individual optometrists, both seasoned and recent graduates, as well as independent practices seeking greater structure, support and marketing expertise. Plus, established franchise investors and successful business leaders can benefit from Pearle Vision’s proven business model.

To learn more about the Pearle Vision licensed owner opportunity, visit ownapearlevision.com or call 1-800-PEARLE-1.

About Pearle Vision

Pearle Vision was founded in 1961 by Dr. Stanley Pearle, who began the concept of one- stop, total eye care with the opening of Pearle Optical in Savannah, Ga. Dr. Pearle combined complete eye exams with an extensive selection of eyewear. In 1981, Pearle Vision began offering franchise opportunities to select doctors and opticians. Today, with more than 550 EyeCare Centers located throughout the United States, Canada and Puerto Rico, Pearle Vision is built around a doctor-centered business model with a primary focus to deliver genuine eye care to patients and become the neighborhood trusted source for all their eye care and eye wear needs. Pearle Vision is owned by Luxottica, a leader in premium fashion, luxury and sports eyewear. For more information, visit PearleVision.com. And, to learn more about the Pearle Vision franchise opportunity, visit ownapearlevision.com or call 1-800- PEARLE-1.

The Difference Between Proactive and Reactive Messaging for a Social Media Crisis

It’s every company’s worst nightmare – your business is in the news, and not for something good. Maybe it’s the departure of a high-profile executive, an accusation of racism, sexism or homophobia or simply a misunderstanding that escalated quickly. The public eye can turn on you in a flash, and it’s important to have a calm, calculated approach to crises, especially when they occur on or are gaining traction due to social media.

Public perception is everything. The odds that your business will face a massively publicized social media firestorm are slim, but crisis management skills are essential for problems big and small that can affect you in the short term or even permanently. With clients across dozens of industries, we’ve dealt with social media crisis situations all across the board.

In these situations, it’s important to prepare both proactively and reactively. In more detail, a reactive response is what you might use if someone of influence engages with your brand on social media regarding your less-than-perfect health inspection score. At this point, you should decide the reach of the news – you may want to prepare a reactive social media comment, and decide the length to which you want to go to remediate the situation offline.

Remember, in these very public times, the customer is always right – but your best move is to take this communication offline. You should also prepare statements for people within the business themselves, such as servers, cashiers and other hourly employees who might face abrupt, in-person questions from customers and the media. Nobody within the organization should be commenting on social media, except for the appointed “speaker of the house.”

Proactive measures are also essential to social media crisis planning, but may not be necessary to use. You might use a proactive response if you’re facing or anticipate facing a barrage of social media comments. For instance, post and maintain at the top of social media pages statements that clarify, show compassion and educate or inform.

Both proactive and reactive responses give you the opportunity to control the story and the message. Except in cases of an extreme situation, it may not be necessary to take the message outside of the channel on which the interaction first took place – for example, if a Facebook post is igniting commentary, there’s no need to blast out reactionary tweets.

Your reputation is everything – especially in franchising, where individual locations are a reflection of the parent company. Protect yourself by thinking ahead.

A version of this article by All Points PR President Jamie Izaks ran previously in PR News.

Members of All Points PR’s Senior Team Share Learnings from Recent Conferences

As ongoing learning and education is central to the All Points PR mission and values, our team members often attend conferences focused on different facts of the public relations, marketing, social media and franchising mix in order to both grown their own skill sets and to bring key learnings back to benefit the entire team.

Recently, All Points Senior Leads Sydney Thompson and Amy Lecza attended the Ragan PR Writing Conference and the PR News Conference, respectively.

Sydney’s time at the Ragan Conference focused on secrets and best practices to discover a brand’s stories and write compelling copy. During the September seminar, she taught the team some of the best tips and tricks she learned, including the “rule of 39,” which helps to unclog the creative artery during brainstorming by requiring that people tap into new ideas through extended brainstorming time. She also shared some reporter preferences, including the ways that reporters like to be pitched and optimal times for the best response rates.

Amy’s time at the PR News Conference in San Francisco was split between two days – the first day was a Google boot camp and the second day was a social media conference. Centered around SEO tactics, analytics and measurability, the Google boot camp featured impressive speakers from industry-leading organizations including Postmates, Yelp and Google itself. Amy challenged the team to tap into new ways to creatively optimize the content we’re already creating, and shared some ideas about the lesser know benefits of a strong brand SEO strategy. She also discussed the strength of Facebook Live and encouraged the team to begin formulating Facebook Live campaigns for our clients that will boost engagement and solidify social media followings.

This month’s seminar provided our team with inspiring ideas and strategies from a collective pair of conferences that team members attended. We’re already looking forward to implementing them on behalf of our franchise clients!

Stay tuned for October’s seminar!

All Points PR Coordinates Trade Placements for Our Clients

At All Points PR, securing media placements within the trades is just as important as coordinating local and national press. Trade publications are critical for building the reputation of a brand within an individual industry – be it franchising, commercial cleaning or health care – so that it continues to grow as an industry leader.

Working alongside our contacts in industry publications, we rely on stories told from the perspective of industry insiders who have felt firsthand the disruption that comes when a truly innovative franchise brings a new service offering to the market.

Every client has different trade media placement goals, so we consider which publications are the best fits for every brand. From bylines in the cleaning and maintenance sector and home health care industry growth to restaurant expansion in new markets, All Points knows how to find the right niche and tell a story there.

We invite you to explore our Results tab to see the exceptional ways that All Points PR is secured press coverage on all levels – national, local, regional, social media, trade and consumer-facing – for our franchise industry clients. More eyes on your brand equals more franchise leads – a win-win!

Bottle & Bottega Goes Au Naturel: Paints it Forward for Prostate Cancer Awareness

Bottle & Bottega Goes Au Naturel: Paints it Forward for Prostate Cancer Awareness

National Art & Wine Studio Hosts Nude Model Nights and Social Media Contest to Benefit Prostate Cancer Foundation

CHICAGO – This September, Bottle & Bottega is baring it all for the boys.

The national paint-and-sip studio concept, known for creatively disrupting its category with its one-of-a-kind nude model painting classes, is taking ladies’ night out to a whole new level by undressing the truth about one of the most significant health issues facing American men today – prostate cancer.

In honor of Prostate Cancer Awareness Month, participating Bottle & Bottega studios are “Painting for Prostate Cancer Awareness” by donating a portion of event proceeds from nude model paint nights to the Prostate Cancer Foundation (PCF). From September 5 to October 2, guests are invited to attend select nude model painting events to partake in an instructor-led art tutorial and create a masterpiece of the human form, all while supporting PCF’s mission to cure prostate cancer.

“Statistically, nearly 1 in every 7 American men will be diagnosed with prostate cancer during their lifetime, so it’s certainly an issue that hits home for many of our employees, artists and guests,” said Nancy Bigley, CEO of Bottle & Bottega. “We have strong ties to the neighborhoods we’re in, so we’re using our boldest events to stir up buzz and rally awareness around prostate health. It’s really a symbolic way to recognize the beauty of the human body and support life-saving prostate cancer research initiatives.”

In conjunction with the nude model painting event proceeds, Bottle & Bottega is also hosting a “Bottled Blue” social media contest to further raise awareness for those affected by prostate cancer. Guests are asked to bring in empty wine bottles to any studio event, which they can paint light blue in association with PCF’s ribbon color and in support of their mission. No wine bottle? No problem. Guests can also choose to visually display their support by painting a light blue ribbon on their nude model painting.

To enter the contest, event attendees are asked to upload a picture of their blue wine bottle or blue ribbon canvas addition to social media with the hashtag #BottledBlue. Guests who participate are eligible to win a gift card toward upcoming paint parties. Plus, for every #BottledBlue photo that is captured and submitted, Bottle & Bottega is donating $1 to the PCF.

Bottle & Bottega is one part artistic adventure and one part cocktail party, bringing out the creative side in everyone regardless of skill. Through a blend of hands-on professional art instruction and, of course, a glass of wine or beer, Bottle & Bottega helps guests create a masterpiece that they can be proud to take home.

For more information on Bottle & Bottega and a list of studio locations, visit www.bottleandbottega.com.

About Bottle & Bottega

A stroke of artistic genius paints a totally new picture of what is possible when friends, couples or colleagues get together for a Bottle & Bottega art party — an experience unlike any other. One part artistic adventure and one part cocktail party, Bottle & Bottega inspires the inner artist in everyone regardless of skill or practice, through a blend of hands-on art sessions, on-site professional instruction and, of course, a glass of your favorite wine. Bottle & Bottega paint and wine parties are perfect for individuals, couples and groups of all sizes for a variety of personal and professional occasions.

Bottle & Bottega is the art innovation leader in the paint & sip space, inspiring multiple art form innovations since 2009. For more information about Bottle & Bottega visit http://bottleandbottega.com.

About the Prostate Cancer Foundation

The Prostate Cancer Foundation (PCF) is the world’s leading philanthropic organization funding and accelerating prostate cancer research. Founded in 1993, PCF has raised more than $670 million and provided funding to more than 2,000 research programs at nearly 200 cancer centers and universities. The PCF global research enterprise now extends to 19 countries. PCF advocates for greater awareness of prostate cancer and more efficient investment of governmental research funds for transformational cancer research. Its efforts have helped produce a 20-fold increase in government funding for prostate cancer. For more information, visit www.pcf.org.

Vitality Bowls Boosts Menu with Bold Breakfast Items

Vitality Bowls Boosts Menu with Bold Breakfast Items

National Superfood Café Debuts New Egg Panini & Superfood Waffle

SAN RAMON, Calif. – Vitality Bowls, the superfood café chain beloved by health-conscious communities across the nation, is expanding its menu and awakening taste buds with two new powerhouse breakfast items – the Eggnini and Superfood Waffle.

Supporting the view that breakfast is the most important meal of the day, Vitality Bowls – which specializes in açaí bowls, a thick blend of the Amazon’s antioxidant-rich açaí berry topped with a selection of superfood ingredients – unveiled today the Eggnini and Superfood Waffle in all cafés throughout the country.

“Having a quality, healthy breakfast is a great way to kick-start your morning and fuel your day,” said Tara Gilad, chief operating officer of Vitality Bowls. “Our team is constantly thinking of ways to provide our communities with healthier versions of their favorite food without compromising the taste. We think the Eggninis and Superfood Waffles will be a huge hit with our loyal fans and new guests looking to spice up their morning routine with a substantial meal.”

Protein-packed and full of flavor, Vitality’s Bowls’ Eggnini is a panini made with an organic, cage-free egg and topped with pesto, spinach and mozzarella cheese. Egg fanatics can also choose to add the organic cage-free egg to any other panini on the café’s menu, creating a truly customizable experience. And for those trying to satisfy their morning sweet tooth, guests can indulge in the new guilt-free Superfood Waffle, mixed with whole wheat, quinoa, chia seeds, flax seeds and pitaya. Luckily for breakfast enthusiasts coast-to-coast, Vitality Bowls’ newest breakfast offerings extend beyond the morning hours and are available to order all day.

Originating in Northern California, Vitality Bowls has solidified itself as America’s superfood café – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes. Vitality Bowls offers an antioxidant-rich menu, with breakfast, lunch and dinner items made to order for each customer. All of the brand’s smoothies are free of ingredient fillers such as ice, frozen yogurt, added sugar or artificial preservatives, giving the purest taste possible. Plus, as of today, all Vitality Bowl locations will now offer matcha powder, an energy booster that can be added into the café’s smoothies or açaí bowls upon request.

Many Vitality Bowls locations also include a full-service coffee bar, complete with espresso and superfood drinks that are packed with antioxidant-rich açaí, pitaya and matcha – for example, the Açaí Latte (espresso, açaí, coconut sugar, steamed almond milk) or the Superfood Mocha (espresso, CaCoCo superfood chocolate blend, steamed milk). Most cafés offer organic cold brew nitrogen-poured coffee and organic kombucha on-tap.

For more information about Vitality Bowls and its menu items, please visit www.vitalitybowls.com.

About Vitality Bowls

Roy and Tara Gilad, a pair of successful business owners, founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood café concept together as a result of discovering their daughter’s severe food allergies and wanting to find safe, healthy food alternatives. Since franchising began in 2014, the brand has seen significant growth with more than 70 cafes open and in development.

Named one of the Top 100 new franchises in 2017 by Entrepreneur and ranked among the 2017 Fast Casual Top 100, Vitality Bowls is redefining the fast casual healthy food restaurant sector every day at each of its locations across the country.

To learn more about Vitality Bowls franchise opportunities, visit http://franchise.vitalitybowls.com/ and for more information about the brand, visit the company website at http://vitalitybowls.com.

Alliance Franchise Brands Names Top Suppliers

ALLIANCE FRANCHISE BRANDS NAMES TOP SUPPLIERS

PLYMOUTH, Mich., August 21, 2017 – Alliance Franchise Brands LLC, a world leader in marketing and visual communications, recently selected its Suppliers of the Year during the company’s Marketing & Print Division’s Homecoming event in Detroit, Michigan. Xerox, Survey Advantage and Signs365 were recognized by franchise members as leading partners in the growth of their businesses.

“Our Allegra Marketing Print Mail, Insty-Prints and American Speedy Printing franchise members cast their ballots for this annual award,” said Tim Wood, Alliance Franchise Brands’ director of vendor relations. “One of the benefits of our franchise network is the collective purchasing power we have to build these ties that drive growth in our franchise locations. We have many strong partner relationships, making this recognition even more distinctive.”

Xerox was named the leading technology partner. “We have worked with Alliance Franchise Brands for more than a decade and are honored to receive this recognition. We continue to focus on developing the right technology, workflow and business development solutions to meet the evolving physical and digital needs of franchise members’ customers,” said Derrick Doi, account general manager, Xerox. “We look forward to our ongoing collaboration on initiatives that will support the demands of the growing market and the continued success of the company.”

For the third consecutive year, customer and market research company Survey Advantage was named one of two top business services suppliers. “We are grateful for the relationships we have with franchise owners,” said Survey Advantage owner John DiPippo. “The adoptions of our customer survey tool and marketing module have been strong, providing real-time, actionable data to franchise members.”

Signs365 was also selected as a top business services supplier. “This achievement is such a meaningful milestone for Signs365,” said Mark Phillips, co-founder. “Our entire crew is grateful for the recognition, which is a true testament to our hard-working customer support and production departments. Moving forward, we’re motivated to grow our relationship with Alliance Franchise Brands and continue to actively support its family of brands.”

About Alliance Franchise Brands LLC:

Alliance Franchise Brands LLC, the parent company of Allegra Network LLC, KK Printing Canada ULC and Sign & Graphics Operations LLC, is a world leader in marketing, visual and graphics communications, linking more than 620 locations in the U.S., Canada and United Kingdom. The company’s Marketing & Print Division, headquartered in Plymouth, Michigan, is composed of the Allegra Marketing Print Mail, American Speedy Printing, KKP and Insty-Prints brands of marketing, printing, mailing and web services providers. Its Sign & Graphics Division, headquartered in Middle River, Maryland, is composed of Image360, Signs By Tomorrow and Signs Now brands of sign and graphics communications providers. For more information about Alliance Franchise Brands, please call 800-726-9050 or visit www.alliancefranchisebrands.com.

Office Pride Commercial Cleaning Services, a 5 Star VetFran Franchise To Honor American Heroes with an Initial Franchise Fee Giveaway For Up To Three U.S. Military Veterans Contest

Office Pride Commercial Cleaning Services, a 5 Star VetFran Franchise To Honor American Heroes with an Initial Franchise Fee Giveaway For Up To Three U.S. Military Veterans Contest

PALM HARBOR, Fla. – Today, Office Pride Commercial Cleaning pledged to honor those who have bravely served their country with a tribute unlike any before it. America’s most admired commercial cleaning franchise announced a heartfelt “thank you” to veterans in the form of an extraordinary initial franchise fee giveaway for up to three qualified U.S. military veterans.

After a review of all prospective veteran franchisee applications and essays, Office Pride will announce the potential winners on Veterans Day, Saturday, November 11, 2017. Office Pride will honor each of the selected winners by waiving the initial franchise fee, a $35,000 value, for a new Office Pride Commercial Cleaning franchise. Winning veteran contestants must meet all of the franchise company’s standard franchisee qualifications. The contest is open to all active duty service members and Honorably Discharged veterans from any branch of the U.S. armed forces.

“It is very important for us to show our gratitude to those who have bravely served our country,” said Todd Hopkins, CEO of Office Pride Commercial Cleaning. “We want to provide a path to franchise ownership for as many veterans as we can, and this franchise fee giveaway is just one way to go the extra mile to making business ownership obtainable for these brave men and women.”

Office Pride has long made it a priority to seek out high quality veteran candidates for its franchise opportunity. Men and women with military service often exemplify the very core values Office Pride looks for in prospective franchisees, including commitment, teamwork, dedication, who value training and support and who are driven succeed in their mission.

“The same qualities that allow someone to succeed as a member of our nation’s armed services often make them a perfect franchisee with Office Pride,” said Gerry Henley, executive vice president of Office Pride. “We want to make sure that we’re attracting the best franchise candidates possible, especially veterans. I look forward to reading their stories, and giving them the opportunity to open an Office Pride location in their local markets.”

Starting August 18 with an entry deadline of October 20th, Office Pride is inviting prospective franchisees to submit an essay as well as complete a Franchise Application and Personal Financial Statement and a Spot-On assessment. The brief essay should focus on how an applicant’s background and career goals align with Office Pride’s mission and values and why they would like to become a member of the Office Pride franchise family.

A panel of judges from Office Pride will select up to three qualified veterans based on their contest applications, which includes the essay. Winning veteran contestants must meet all of the franchise company’s standard franchisee qualifications.

Office Pride shows its ongoing commitment to veteran business ownership by offering a 25 percent discount off of the initial franchise fee for any military veteran seeking to open an Office Pride franchise. In recognition of Office Pride’s dedication to attracting former service members, Military Times has placed the company on its “Best for Vets” franchise list. Franchise Business Review consistently ranks Office Pride as a Top Franchise for Veterans.

In addition the International Franchise Association’s (IFA) has designated Office Pride as one of America’s “Top Franchises for Veterans” with a 5 Star VetFran rating, a designation received by only a select number of franchise brands in the United States.

The announcement of the Veterans Day initial franchise fee giveaway comes as Office Pride is achieving impressive 20+ percent average revenue growth for its franchise offices, while also significantly expanding across the United States this year. The three new veteran-owned franchisees would add to the over 136 existing locations across the country. Office Pride’s goal is “To Be the Best – Not the Biggest”.

To apply, Veterans must visit www.VeteranBusinessOpportunity.com and submit the request for consideration. They will receive an email with contest rules and the required steps to complete their entry.

About Office Pride

Office Pride is recognized as one of the most advanced and admired full service commercial cleaning franchise in the building services industry. They are a 25 year old nationwide, faith-based, franchise that exists to equip people to build a profitable business that honors God.

Office Pride’s Mission Statement is “Honor and glorify God by building mutually beneficial relationships with customers, employees, vendors and franchisees and fulfilling our promise of providing top quality commercial cleaning services through men and women committed to honesty, integrity and hard work.”