All Points PR Uses Social Media to Secure Series of News Segments
by All Points Public Relations, January 28, 2015
All Points PR reached out to influential anchors of San Diego’s Fox 5 station to secure five clips during one two-hour morning show. During the segment, the news crew toured the store, saw how the ice cream was made and interacted with guests. The whole process was embellished by Fox 5’s social media coverage of the event, drawing more attention to client Sloan’s Ice Cream.