WHY ALL POINTS PUBLIC RELATIONS
Perception is Reality. Manage your Reputation.
All Points Public Relations brings an improved level of service to today’s inspired companies. Combining business sense and a 360-degree viewpoint of the current public relations and media worlds as well as each of their futures, All Points PR offers a sharpened perspective. This stems from the All Points team’s experience working in newsrooms, in corporate PR departments for leading brands and serving in executive roles at top national public relations agencies.
The unique vantage point provides a solid base for the All Points PR employee training program, which blends the agency, corporate and news worlds to ensure that we are approaching our clients’ work with all perspectives in mind. It allows our PR team to work closely with clients to learn all the compelling storylines behind their businesses and to be able to pitch their stories while positioning them for press coverage.
The experience behind All Points PR includes securing media coverage at all levels: locally, regionally and nationally across mainstream consumer press, trade press and social media. This ranges from national television coverage on programs such as Good Morning America and CNN’s American Morning to local market community press and everything in between. Over the years, we’ve built close contacts at the media outlets that move the needle for our clients and we have developed strategies for cultivating new relationships, whether with longtime press organizations or new online media changing the face of the industry.
Our expertise in this defined niche of public relations comes from work with businesses that vary from well-known, national brands to small franchise systems with less than 100 units and start-ups. Every one of them has a story to tell — All Points PR digs deep to find and leverage them for impactful media coverage.